摘要：近年來無論是(shi)在(zai)城市、郊(jiao)區、農村都掀起(qi)了大(da)(da)大(da)(da)小小旅游項目(mu)的規劃建(jian)(jian)設。旅游服務設施建(jian)(jian)設既能成(cheng)為經濟(ji)資源，又不應破壞原(yuan)生環境，是(shi)開發(fa)建(jian)(jian)設過程的重要命題(ti)。

關鍵詞(ci)：度假(jia)酒店規劃；山(shan)地建筑；泰式風格

1項目概況

斯博瑞溫(wen)泉度(du)(du)假酒(jiu)店(dian)，現(xian)名(ming)廣州從(cong)化都(dou)喜泰麗溫(wen)泉度(du)(du)假酒(jiu)店(dian)。項(xiang)目位(wei)于從(cong)化良口鎮溫(wen)泉養(yang)生谷中(zhong)(zhong)間位(wei)置(zhi)，北(bei)鄰(lin)105國道(dao)(dao)。地(di)塊(kuai)(kuai)南(nan)面(mian)毗鄰(lin)2010年亞運(yun)馬術賽場，105國道(dao)(dao)北(bei)面(mian)為(wei)(wei)從(cong)化碧水(shui)灣溫(wen)泉度(du)(du)假村。地(di)塊(kuai)(kuai)東面(mian)為(wei)(wei)農田，四面(mian)均可(ke)見山(shan)(shan)，用(yong)(yong)地(di)形狀不規(gui)則，宛(wan)如(ru)一片大(da)葉子。地(di)塊(kuai)(kuai)僅北(bei)面(mian)和市政道(dao)(dao)路連接；西南(nan)角為(wei)(wei)一座山(shan)(shan)的東麓(lu)，山(shan)(shan)體(ti)高約40m，坡度(du)(du)約在(zai)10~40°之間；其余范圍地(di)平南(nan)高北(bei)低(di)，從(cong)北(bei)往南(nan)高差約4~8m。項(xiang)目規(gui)劃用(yong)(yong)地(di)面(mian)積(ji)(ji)140畝（93347m2），其中(zhong)(zhong)凈(jing)用(yong)(yong)地(di)面(mian)積(ji)(ji)88144m2。可(ke)建(jian)(jian)容(rong)(rong)積(ji)(ji)率(lv)(lv)建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)22036m2。容(rong)(rong)積(ji)(ji)率(lv)(lv)≤0.25，綠化率(lv)(lv)≥50%，建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)密度(du)(du)≤20%。功能組合包(bao)括休閑度(du)(du)假酒(jiu)店(dian)、溫(wen)泉養(yang)身(shen)中(zhong)(zhong)心和會議(yi)中(zhong)(zhong)心。地(di)上建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)為(wei)(wei)21769.73m2，其中(zhong)(zhong)溫(wen)泉養(yang)身(shen)中(zhong)(zhong)心建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)6322.92m2，會議(yi)中(zhong)(zhong)心建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)4156.93m2，酒(jiu)店(dian)建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)（客房及(ji)接待大(da)堂）11052.9m2，其他建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)236.98m2。地(di)下室不計(ji)容(rong)(rong)建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)面(mian)積(ji)(ji)10958.43。項(xiang)目定位(wei)為(wei)(wei)泰式五星級奢華溫(wen)泉度(du)(du)假酒(jiu)店(dian)，采用(yong)(yong)泰北(bei)蘭納建(jian)(jian)筑(zhu)(zhu)(zhu)(zhu)風格。

2項目規劃理念

基(ji)(ji)于(yu)對(dui)(dui)項目(mu)(mu)用(yong)(yong)(yong)地(di)(di)(di)(di)及項目(mu)(mu)性(xing)質的(de)(de)(de)(de)(de)(de)充分(fen)研究，制定本規(gui)劃(hua)原則：（1）尊(zun)重現(xian)(xian)狀，突出特(te)色：充分(fen)利(li)用(yong)(yong)(yong)現(xian)(xian)狀的(de)(de)(de)(de)(de)(de)地(di)(di)(di)(di)形(xing)(xing)和(he)自然環(huan)(huan)(huan)境(jing)(jing)(jing)資源，減(jian)少(shao)對(dui)(dui)地(di)(di)(di)(di)形(xing)(xing)特(te)別是(shi)山(shan)體(ti)的(de)(de)(de)(de)(de)(de)破壞，盡(jin)量保(bao)留現(xian)(xian)有大樹，形(xing)(xing)成(cheng)(cheng)可持續發展的(de)(de)(de)(de)(de)(de)良(liang)性(xing)循環(huan)(huan)(huan)，突出典(dian)型的(de)(de)(de)(de)(de)(de)泰北蘭納(na)特(te)征。（2）營造“寧靜怡(yi)然的(de)(de)(de)(de)(de)(de)清(qing)幽(you)”：建(jian)(jian)(jian)(jian)(jian)筑風(feng)(feng)格與園(yuan)(yuan)林設(she)(she)計都將體(ti)現(xian)(xian)典(dian)型的(de)(de)(de)(de)(de)(de)東南亞(ya)(ya)(ya)風(feng)(feng)情，建(jian)(jian)(jian)(jian)(jian)筑物將采用(yong)(yong)(yong)分(fen)散(san)的(de)(de)(de)(de)(de)(de)布局形(xing)(xing)式(shi)，建(jian)(jian)(jian)(jian)(jian)筑物控(kong)制層(ceng)(ceng)數(shu)不(bu)超過3層(ceng)(ceng)，掩映(ying)在(zai)植物之中。（3）生態規(gui)劃(hua)，綠色建(jian)(jian)(jian)(jian)(jian)筑：結合地(di)(di)(di)(di)形(xing)(xing)，形(xing)(xing)成(cheng)(cheng)景觀滲(shen)(shen)透(tou)，運用(yong)(yong)(yong)生態建(jian)(jian)(jian)(jian)(jian)筑的(de)(de)(de)(de)(de)(de)的(de)(de)(de)(de)(de)(de)理念指導設(she)(she)計，注重環(huan)(huan)(huan)境(jing)(jing)(jing)保(bao)護、建(jian)(jian)(jian)(jian)(jian)筑節能等(deng)方面(mian)(mian)要求，注重自然的(de)(de)(de)(de)(de)(de)生態園(yuan)(yuan)林景觀。（4）組織有效便捷的(de)(de)(de)(de)(de)(de)交通(tong)系(xi)(xi)統：建(jian)(jian)(jian)(jian)(jian)立簡明適(shi)用(yong)(yong)(yong)、通(tong)達有效的(de)(de)(de)(de)(de)(de)山(shan)地(di)(di)(di)(di)車行(xing)系(xi)(xi)統、步行(xing)系(xi)(xi)統和(he)停車系(xi)(xi)統。（5）采用(yong)(yong)(yong)“一(yi)(yi)山(shan)、一(yi)(yi)水(shui)、一(yi)(yi)園(yuan)(yuan)”的(de)(de)(de)(de)(de)(de)規(gui)劃(hua)結構(gou)，山(shan)水(shui)相互輝映(ying)，形(xing)(xing)成(cheng)(cheng)一(yi)(yi)個(ge)完整的(de)(de)(de)(de)(de)(de)庭園(yuan)(yuan)。“山(shan)”：保(bao)留原來的(de)(de)(de)(de)(de)(de)山(shan)體(ti)結構(gou)，大部分(fen)酒店客房采用(yong)(yong)(yong)一(yi)(yi)層(ceng)(ceng)高(gao)的(de)(de)(de)(de)(de)(de)小建(jian)(jian)(jian)(jian)(jian)筑以散(san)點式(shi)的(de)(de)(de)(de)(de)(de)方式(shi)撒在(zai)山(shan)上，減(jian)少(shao)對(dui)(dui)山(shan)體(ti)的(de)(de)(de)(de)(de)(de)破害。“水(shui)”：利(li)用(yong)(yong)(yong)高(gao)差在(zai)高(gao)地(di)(di)(di)(di)上蓄水(shui)成(cheng)(cheng)湖(hu)(hu)，水(shui)順高(gao)差而下(xia)，在(zai)平(ping)地(di)(di)(di)(di)上形(xing)(xing)成(cheng)(cheng)寬闊(kuo)的(de)(de)(de)(de)(de)(de)水(shui)面(mian)(mian)，同(tong)時(shi)成(cheng)(cheng)為園(yuan)(yuan)內的(de)(de)(de)(de)(de)(de)視覺焦點。“園(yuan)(yuan)”：不(bu)論是(shi)山(shan)、水(shui)、岸、堤、橋(qiao)、門、樹等(deng)均(jun)采用(yong)(yong)(yong)東南亞(ya)(ya)(ya)風(feng)(feng)格進行(xing)設(she)(she)計，形(xing)(xing)成(cheng)(cheng)統一(yi)(yi)完整的(de)(de)(de)(de)(de)(de)東南亞(ya)(ya)(ya)風(feng)(feng)情園(yuan)(yuan)。（6）根據(ju)功能需要，把場地(di)(di)(di)(di)分(fen)成(cheng)(cheng)四個(ge)功能區(qu)(qu)(qu)：入口區(qu)(qu)(qu)、溫泉(quan)(quan)區(qu)(qu)(qu)、會(hui)議區(qu)(qu)(qu)和(he)酒店區(qu)(qu)(qu)。根據(ju)動靜分(fen)區(qu)(qu)(qu)的(de)(de)(de)(de)(de)(de)原則和(he)建(jian)(jian)(jian)(jian)(jian)筑的(de)(de)(de)(de)(de)(de)大小規(gui)模，把溫泉(quan)(quan)區(qu)(qu)(qu)放在(zai)地(di)(di)(di)(di)塊的(de)(de)(de)(de)(de)(de)東北位置，會(hui)議區(qu)(qu)(qu)放在(zai)地(di)(di)(di)(di)塊的(de)(de)(de)(de)(de)(de)東面(mian)(mian)，酒店區(qu)(qu)(qu)放在(zai)西南山(shan)上，四區(qu)(qu)(qu)靠邊上布置，圍合出中央的(de)(de)(de)(de)(de)(de)人工湖(hu)(hu)區(qu)(qu)(qu)。（7）建(jian)(jian)(jian)(jian)(jian)筑單(dan)體(ti)設(she)(she)計的(de)(de)(de)(de)(de)(de)特(te)點是(shi)以實(shi)現(xian)(xian)整體(ti)規(gui)劃(hua)理念為目(mu)(mu)標和(he)基(ji)(ji)礎的(de)(de)(de)(de)(de)(de)。地(di)(di)(di)(di)塊四面(mian)(mian)環(huan)(huan)(huan)山(shan)、郁郁蔥(cong)蔥(cong)，自然環(huan)(huan)(huan)境(jing)(jing)(jing)條(tiao)件不(bu)錯。為了更好的(de)(de)(de)(de)(de)(de)利(li)用(yong)(yong)(yong)環(huan)(huan)(huan)境(jing)(jing)(jing)的(de)(de)(de)(de)(de)(de)優勢，規(gui)劃(hua)采用(yong)(yong)(yong)低層(ceng)(ceng)低密度的(de)(de)(de)(de)(de)(de)設(she)(she)計方法，建(jian)(jian)(jian)(jian)(jian)筑有機的(de)(de)(de)(de)(de)(de)散(san)落在(zai)山(shan)、水(shui)之間。建(jian)(jian)(jian)(jian)(jian)筑單(dan)體(ti)采用(yong)(yong)(yong)大面(mian)(mian)積(ji)的(de)(de)(de)(de)(de)(de)玻(bo)璃窗，采用(yong)(yong)(yong)露臺、陽臺、外廊、架空層(ceng)(ceng)等(deng)多種灰空間，實(shi)現(xian)(xian)建(jian)(jian)(jian)(jian)(jian)筑和(he)環(huan)(huan)(huan)境(jing)(jing)(jing)的(de)(de)(de)(de)(de)(de)滲(shen)(shen)透(tou)和(he)交流。

1、酒店的相關概念

酒(jiu)(jiu)店(dian)(dian)，也(ye)可以被稱之(zhi)(zhi)為(wei)(wei)“賓館”、“旅(lv)館”、“旅(lv)店(dian)(dian)”以及(ji)“飯店(dian)(dian)”等(deng)等(deng)，那(nei)么針對酒(jiu)(jiu)店(dian)(dian)的(de)(de)(de)概念，基(ji)(ji)本上可以概括為(wei)(wei)：在(zai)商(shang)業的(de)(de)(de)基(ji)(ji)準之(zhi)(zhi)下來向(xiang)公眾提(ti)(ti)供(gong)住宿，但是(shi)也(ye)是(shi)提(ti)(ti)供(gong)各(ge)(ge)類膳(shan)食的(de)(de)(de)建(jian)(jian)筑物（《大(da)不列顛(dian)百科(ke)(ke)全書(shu)》），酒(jiu)(jiu)店(dian)(dian)是(shi)提(ti)(ti)供(gong)住宿、膳(shan)食來收取費用的(de)(de)(de)住所(suo)（《牛(niu)津插圖英語詞典》），另(ling)外，在(zai)《科(ke)(ke)利(li)爾百科(ke)(ke)全書(shu)》之(zhi)(zhi)中，酒(jiu)(jiu)店(dian)(dian)是(shi)來面向(xiang)公眾提(ti)(ti)供(gong)住宿、膳(shan)食以及(ji)各(ge)(ge)項服務的(de)(de)(de)建(jian)(jian)筑和機構。為(wei)(wei)旅(lv)客來提(ti)(ti)供(gong)吃(chi)、住、游(you)、樂(le)、行(xing)、購、商(shang)務、文化(hua)信息服務的(de)(de)(de)一(yi)項全方(fang)位型的(de)(de)(de)服務系統(tong)。筆者所(suo)認為(wei)(wei)的(de)(de)(de)酒(jiu)(jiu)店(dian)(dian)景觀(guan)(guan)，主要圍(wei)繞(rao)的(de)(de)(de)是(shi)酒(jiu)(jiu)店(dian)(dian)主體建(jian)(jian)筑周邊(bian)和酒(jiu)(jiu)店(dian)(dian)中庭、屋頂(ding)等(deng)等(deng)范(fan)圍(wei)的(de)(de)(de)景觀(guan)(guan)，不僅僅美觀(guan)(guan)，還得要更(geng)加的(de)(de)(de)注重娛樂(le)功能和游(you)憩功能，文化(hua)之(zhi)(zhi)間的(de)(de)(de)傳遞和表達。酒(jiu)(jiu)店(dian)(dian)景觀(guan)(guan)的(de)(de)(de)內(nei)容(rong)十分豐富，不僅僅是(shi)必須的(de)(de)(de)綠化(hua)之(zhi)(zhi)外，還涵(han)蓋了園林(lin)小品(pin)、水體以及(ji)硬質鋪(pu)裝等(deng)等(deng)各(ge)(ge)項內(nei)容(rong)。

2、酒(jiu)店景觀設計的不足(zu)

2.1、對景(jing)觀(guan)整體(ti)認識性(xing)(xing)不足。近些(xie)年(nian)來(lai)，在酒(jiu)店(dian)(dian)逐(zhu)(zhu)步興起的(de)(de)形勢之下(xia)，國外(wai)酒(jiu)店(dian)(dian)景(jing)觀(guan)的(de)(de)成功(gong)實(shi)例已經逐(zhu)(zhu)步的(de)(de)被(bei)設(she)計(ji)(ji)師來(lai)進行引用與(yu)借鑒(jian)，但是在很多(duo)情況之下(xia)，欠缺(que)對于各類新(xin)元素融入(ru)到地(di)域文(wen)化(hua)(hua)特征(zheng)方(fang)面的(de)(de)研究，基本(ben)上(shang)(shang)都是直接照搬，并未創新(xin)，也沒有將屬于該(gai)城(cheng)市的(de)(de)歷(li)(li)史(shi)悠(you)久的(de)(de)中(zhong)國園林特征(zheng)與(yu)風(feng)格。2.2、以(yi)人為本(ben)的(de)(de)關(guan)(guan)注不足。在具(ju)體(ti)進行酒(jiu)店(dian)(dian)景(jing)觀(guan)設(she)計(ji)(ji)的(de)(de)過程之中(zhong)，著(zhu)重凸(tu)顯的(de)(de)是以(yi)人為本(ben)、人文(wen)關(guan)(guan)懷的(de)(de)理念，但是一般在逐(zhu)(zhu)步深入(ru)與(yu)落(luo)實(shi)的(de)(de)階段之中(zhong)，人為關(guan)(guan)懷則逐(zhu)(zhu)步的(de)(de)被(bei)忽(hu)視，相應所(suo)出現的(de)(de)就是景(jing)觀(guan)形勢之上(shang)(shang)的(de)(de)美觀(guan)性(xing)(xing)。2.3、本(ben)土文(wen)化(hua)(hua)與(yu)實(shi)地(di)情況結合不足。我們國家(jia)歷(li)(li)史(shi)十分救援，民族眾多(duo)，各個地(di)域之間的(de)(de)差(cha)異尤為顯著(zhu)，相應的(de)(de)在景(jing)觀(guan)設(she)計(ji)(ji)的(de)(de)過程之中(zhong)可(ke)以(yi)的(de)(de)充分的(de)(de)展示，并不是一味聲音的(de)(de)照搬國外(wai)先進化(hua)(hua)的(de)(de)成功(gong)案例，這樣(yang)設(she)計(ji)(ji)出來(lai)的(de)(de)酒(jiu)店(dian)(dian)景(jing)觀(guan)確(que)實(shi)歷(li)(li)史(shi)融入(ru)感。

3、酒(jiu)店景觀設計要(yao)點

3.1、保(bao)(bao)護地(di)(di)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)資(zi)源與(yu)(yu)(yu)(yu)(yu)環(huan)(huan)(huan)(huan)境。在物(wu)質生活水平逐步提升的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)背景(jing)(jing)(jing)(jing)之(zhi)下，人(ren)(ren)們(men)對(dui)(dui)(dui)于精神(shen)世界方(fang)面的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)追求與(yu)(yu)(yu)(yu)(yu)享受也更(geng)(geng)(geng)加(jia)關(guan)注(zhu)，和之(zhi)前進(jin)(jin)(jin)(jin)行(xing)(xing)對(dui)(dui)(dui)比分(fen)(fen)析(xi)(xi)(xi)，也更(geng)(geng)(geng)加(jia)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)注(zhu)重綠色(se)植被、陽光以(yi)(yi)(yi)及(ji)清新的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)空(kong)氣(qi)；自(zi)(zi)然(ran)(ran)環(huan)(huan)(huan)(huan)境由于人(ren)(ren)類的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)開發(fa)與(yu)(yu)(yu)(yu)(yu)外(wai)來(lai)游(you)客均發(fa)生了質的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)變(bian)化(hua)，假使僅僅只是(shi)(shi)(shi)追求眼前的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)利益，來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)大量的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)開發(fa)，卻損壞(huai)了自(zi)(zi)然(ran)(ran)環(huan)(huan)(huan)(huan)境的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)生態(tai)平衡。旅(lv)游(you)酒(jiu)(jiu)店(dian)(dian)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)地(di)(di)理(li)位置(zhi)處在自(zi)(zi)然(ran)(ran)風景(jing)(jing)(jing)(jing)宜人(ren)(ren)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)風景(jing)(jing)(jing)(jing)名勝(sheng)(sheng)區(qu)，遠離城市(shi)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)喧囂，基本(ben)上都是(shi)(shi)(shi)隱(yin)于密林、濱臨水域(yu)以(yi)(yi)(yi)及(ji)毗鄰名勝(sheng)(sheng)古跡等(deng)等(deng)；但是(shi)(shi)(shi)值得注(zhu)意(yi)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)就(jiu)(jiu)是(shi)(shi)(shi)不管選(xuan)擇(ze)(ze)在哪里(li)，自(zi)(zi)然(ran)(ran)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)與(yu)(yu)(yu)(yu)(yu)氣(qi)候(hou)特(te)(te)征(zheng)(zheng)則(ze)是(shi)(shi)(shi)最(zui)為顯著的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)優(you)勢(shi)(shi)，人(ren)(ren)和自(zi)(zi)然(ran)(ran)之(zhi)前的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)和諧相處之(zhi)任何(he)一(yi)(yi)項開發(fa)利用(yong)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)基本(ben)原(yuan)(yuan)則(ze)。3.2、挖掘地(di)(di)域(yu)文(wen)(wen)(wen)化(hua)內(nei)涵。如(ru)(ru)今(jin)，文(wen)(wen)(wen)化(hua)實(shi)(shi)(shi)質上就(jiu)(jiu)是(shi)(shi)(shi)一(yi)(yi)類歷史性的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)現(xian)象(xiang)，這是(shi)(shi)(shi)每一(yi)(yi)個區(qu)域(yu)都會(hui)有(you)(you)相互(hu)適應的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)歷史文(wen)(wen)(wen)化(hua)；地(di)(di)域(yu)文(wen)(wen)(wen)化(hua)，則(ze)是(shi)(shi)(shi)建立在相應區(qu)域(yu)和環(huan)(huan)(huan)(huan)境氣(qi)候(hou)之(zhi)下而衍生出(chu)(chu)來(lai)或者(zhe)是(shi)(shi)(shi)相互(hu)交(jiao)叉出(chu)(chu)現(xian)，且無(wu)(wu)法更(geng)(geng)(geng)變(bian)和相對(dui)(dui)(dui)獨特(te)(te)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)人(ren)(ren)文(wen)(wen)(wen)精神(shen)；酒(jiu)(jiu)店(dian)(dian)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)出(chu)(chu)現(xian)，就(jiu)(jiu)是(shi)(shi)(shi)可(ke)以(yi)(yi)(yi)為這部分(fen)(fen)相對(dui)(dui)(dui)獨特(te)(te)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)和自(zi)(zi)我存在的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)感(gan)覺逐步的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)凸(tu)顯出(chu)(chu)來(lai)，那勢(shi)(shi)必會(hui)更(geng)(geng)(geng)加(jia)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)注(zhu)重景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)和文(wen)(wen)(wen)化(hua)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)之(zhi)間的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)聯系，同時也可(ke)以(yi)(yi)(yi)從地(di)(di)方(fang)歷史文(wen)(wen)(wen)化(hua)之(zhi)中的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)來(lai)尋求創造(zao)靈(ling)感(gan)，這樣一(yi)(yi)來(lai)，就(jiu)(jiu)可(ke)以(yi)(yi)(yi)更(geng)(geng)(geng)好的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)屬于該(gai)區(qu)域(yu)與(yu)(yu)(yu)(yu)(yu)場(chang)(chang)所(suo)(suo)(suo)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)文(wen)(wen)(wen)化(hua)脈(mo)絡延續下去。3.3、環(huan)(huan)(huan)(huan)境與(yu)(yu)(yu)(yu)(yu)氛(fen)圍(wei)(wei)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)營(ying)造(zao)。就(jiu)(jiu)目前的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)形勢(shi)(shi)來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)分(fen)(fen)析(xi)(xi)(xi)，游(you)客出(chu)(chu)行(xing)(xing)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)目的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)不僅是(shi)(shi)(shi)為了可(ke)以(yi)(yi)(yi)遠離城市(shi)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)喧囂，而更(geng)(geng)(geng)多的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)是(shi)(shi)(shi)為了要(yao)(yao)在大自(zi)(zi)然(ran)(ran)環(huan)(huan)(huan)(huan)境之(zhi)中來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)放松(song)與(yu)(yu)(yu)(yu)(yu)調節，由此(ci)(ci)可(ke)見，游(you)客選(xuan)擇(ze)(ze)酒(jiu)(jiu)店(dian)(dian)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)主(zhu)要(yao)(yao)體(ti)現(xian)在優(you)良的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)和氛(fen)圍(wei)(wei)。因(yin)此(ci)(ci)，酒(jiu)(jiu)店(dian)(dian)為了可(ke)以(yi)(yi)(yi)吸引跟多的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)游(you)客，那么就(jiu)(jiu)會(hui)將(jiang)關(guan)鍵(jian)點放在環(huan)(huan)(huan)(huan)境與(yu)(yu)(yu)(yu)(yu)氛(fen)圍(wei)(wei)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)烘托之(zhi)上，將(jiang)客人(ren)(ren)對(dui)(dui)(dui)于景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)視(shi)覺感(gan)受凸(tu)顯出(chu)(chu)來(lai)，像(xiang)是(shi)(shi)(shi)無(wu)(wu)拘無(wu)(wu)束(shu)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)露天泳池、幽靜的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)庭院、美(mei)麗的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)花園以(yi)(yi)(yi)及(ji)開拓的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)視(shi)野等(deng)等(deng)。3.4、設(she)(she)計(ji)思路。（1）基地(di)(di)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)資(zi)源分(fen)(fen)析(xi)(xi)(xi)與(yu)(yu)(yu)(yu)(yu)評(ping)(ping)價(jia)(jia)(jia)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)規劃(hua)(hua)設(she)(she)計(ji)則(ze)是(shi)(shi)(shi)一(yi)(yi)門相對(dui)(dui)(dui)繁(fan)雜、系統(tong)性強的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)過程(cheng)，前期的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)調查研究與(yu)(yu)(yu)(yu)(yu)分(fen)(fen)析(xi)(xi)(xi)尤為關(guan)鍵(jian)；酒(jiu)(jiu)店(dian)(dian)在景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)規劃(hua)(hua)設(she)(she)計(ji)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)時候(hou)，首先(xian)需要(yao)(yao)做(zuo)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)就(jiu)(jiu)是(shi)(shi)(shi)要(yao)(yao)針(zhen)對(dui)(dui)(dui)當地(di)(di)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)資(zi)源來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)分(fen)(fen)析(xi)(xi)(xi)與(yu)(yu)(yu)(yu)(yu)評(ping)(ping)價(jia)(jia)(jia)，針(zhen)對(dui)(dui)(dui)酒(jiu)(jiu)店(dian)(dian)所(suo)(suo)(suo)在區(qu)域(yu)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)歷史傳(chuan)統(tong)、人(ren)(ren)文(wen)(wen)(wen)風情(qing)、景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)特(te)(te)征(zheng)(zheng)以(yi)(yi)(yi)及(ji)現(xian)有(you)(you)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)自(zi)(zi)然(ran)(ran)資(zi)源來(lai)實(shi)(shi)(shi)施全方(fang)位的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)分(fen)(fen)析(xi)(xi)(xi)與(yu)(yu)(yu)(yu)(yu)研究，嚴格依照制定(ding)(ding)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)指標體(ti)系與(yu)(yu)(yu)(yu)(yu)評(ping)(ping)價(jia)(jia)(jia)方(fang)式(shi)來(lai)實(shi)(shi)(shi)施，并針(zhen)對(dui)(dui)(dui)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)價(jia)(jia)(jia)值來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)評(ping)(ping)價(jia)(jia)(jia)；依照酒(jiu)(jiu)店(dian)(dian)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)主(zhu)題與(yu)(yu)(yu)(yu)(yu)定(ding)(ding)位要(yao)(yao)實(shi)(shi)(shi)施必要(yao)(yao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)總結并歸(gui)納(na)出(chu)(chu)來(lai)其(qi)(qi)中可(ke)以(yi)(yi)(yi)值得借鑒的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)事物(wu)，從而在最(zui)大限度之(zhi)上來(lai)將(jiang)酒(jiu)(jiu)店(dian)(dian)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)優(you)勢(shi)(shi)找出(chu)(chu)來(lai)，另外(wai)科學化(hua)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)開發(fa)并積極的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)利用(yong)區(qu)域(yu)之(zhi)內(nei)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)各項景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)資(zi)源。（2）場(chang)(chang)地(di)(di)自(zi)(zi)然(ran)(ran)條(tiao)件(jian)分(fen)(fen)析(xi)(xi)(xi)針(zhen)對(dui)(dui)(dui)原(yuan)(yuan)先(xian)場(chang)(chang)所(suo)(suo)(suo)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)特(te)(te)征(zheng)(zheng)要(yao)(yao)尊(zun)重，其(qi)(qi)特(te)(te)征(zheng)(zheng)主(zhu)要(yao)(yao)就(jiu)(jiu)是(shi)(shi)(shi)打造(zao)酒(jiu)(jiu)店(dian)(dian)“場(chang)(chang)所(suo)(suo)(suo)精神(shen)”的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)關(guan)鍵(jian)理(li)念(nian)，在酒(jiu)(jiu)店(dian)(dian)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)設(she)(she)計(ji)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)時候(hou)，要(yao)(yao)針(zhen)對(dui)(dui)(dui)現(xian)象(xiang)實(shi)(shi)(shi)施必要(yao)(yao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)地(di)(di)形特(te)(te)征(zheng)(zheng)、水文(wen)(wen)(wen)與(yu)(yu)(yu)(yu)(yu)地(di)(di)質、交(jiao)通情(qing)況來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)全方(fang)位、系統(tong)性的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)實(shi)(shi)(shi)地(di)(di)勘查。（3）景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)生態(tai)功能分(fen)(fen)析(xi)(xi)(xi)與(yu)(yu)(yu)(yu)(yu)評(ping)(ping)估在酒(jiu)(jiu)店(dian)(dian)具體(ti)進(jin)(jin)(jin)(jin)行(xing)(xing)開發(fa)建設(she)(she)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)時候(hou)，其(qi)(qi)首先(xian)需要(yao)(yao)做(zuo)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)就(jiu)(jiu)是(shi)(shi)(shi)要(yao)(yao)針(zhen)對(dui)(dui)(dui)基地(di)(di)自(zi)(zi)然(ran)(ran)生態(tai)環(huan)(huan)(huan)(huan)境來(lai)進(jin)(jin)(jin)(jin)行(xing)(xing)必要(yao)(yao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)保(bao)(bao)護，所(suo)(suo)(suo)以(yi)(yi)(yi)要(yao)(yao)將(jiang)基地(di)(di)環(huan)(huan)(huan)(huan)境的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)生態(tai)性進(jin)(jin)(jin)(jin)行(xing)(xing)有(you)(you)效(xiao)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)分(fen)(fen)析(xi)(xi)(xi)與(yu)(yu)(yu)(yu)(yu)評(ping)(ping)價(jia)(jia)(jia)；其(qi)(qi)主(zhu)要(yao)(yao)目的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)就(jiu)(jiu)是(shi)(shi)(shi)為了根據不同的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)生態(tai)性能，將(jiang)其(qi)(qi)主(zhu)要(yao)(yao)可(ke)以(yi)(yi)(yi)分(fen)(fen)成生態(tai)經濟區(qu)、旅(lv)游(you)活動區(qu)、生態(tai)過渡區(qu)、生態(tai)緩沖區(qu)以(yi)(yi)(yi)及(ji)核心生態(tai)保(bao)(bao)護區(qu)等(deng)等(deng)。（4）景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)空(kong)間規劃(hua)(hua)設(she)(she)計(ji)如(ru)(ru)今(jin)，現(xian)代化(hua)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)設(she)(she)計(ji)更(geng)(geng)(geng)加(jia)注(zhu)重的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)是(shi)(shi)(shi)空(kong)間的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)尺度感(gan)和“場(chang)(chang)所(suo)(suo)(suo)精神(shen)”展現(xian)，景(jing)(jing)(jing)(jing)觀(guan)(guan)(guan)(guan)空(kong)間的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)規劃(hua)(hua)設(she)(she)計(ji)與(yu)(yu)(yu)(yu)(yu)氛(fen)圍(wei)(wei)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)營(ying)造(zao)之(zhi)上，其(qi)(qi)不僅僅要(yao)(yao)考察當地(di)(di)環(huan)(huan)(huan)(huan)境特(te)(te)征(zheng)(zheng)與(yu)(yu)(yu)(yu)(yu)人(ren)(ren)文(wen)(wen)(wen)，還得要(yao)(yao)更(geng)(geng)(geng)加(jia)的(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)(de)注(zhu)重人(ren)(ren)自(zi)(zi)身行(xing)(xing)為特(te)(te)征(zheng)(zheng)以(yi)(yi)(yi)及(ji)空(kong)間感(gan)受。

藝術(shu)(shu)美(mei)是(shi)(shi)現(xian)實(shi)美(mei)的(de)(de)(de)(de)主觀(guan)反映(ying)的(de)(de)(de)(de)產物(wu)，即是(shi)(shi)美(mei)的(de)(de)(de)(de)客觀(guan)存(cun)在(zai)形(xing)態(tai)的(de)(de)(de)(de)創造(zao)(zao)性地反映(ying)形(xing)態(tai)。高(gao)迪造(zao)(zao)型(xing)藝術(shu)(shu)在(zai)建筑(zhu)規劃(hua)(hua)設(she)計(ji)中的(de)(de)(de)(de)實(shi)踐(jian)是(shi)(shi)典型(xing)的(de)(de)(de)(de)多(duo)種(zhong)藝術(shu)(shu)種(zhong)類(lei)相互(hu)融(rong)合與新(xin)生后形(xing)成的(de)(de)(de)(de)藝術(shu)(shu)作品(pin)。這種(zhong)藝術(shu)(shu)作品(pin)是(shi)(shi)藝術(shu)(shu)美(mei)的(de)(de)(de)(de)客觀(guan)存(cun)在(zai)形(xing)態(tai)，通過實(shi)在(zai)的(de)(de)(de)(de)、具體的(de)(de)(de)(de)欣賞對象給游(you)人傳達出藝術(shu)(shu)的(de)(de)(de)(de)審美(mei)體驗。文章通過調(diao)研華僑城洲際酒店高(gao)迪花(hua)園、天鵝堡花(hua)苑(yuan)、中海怡(yi)翠(cui)山莊等運用高(gao)迪藝術(shu)(shu)手法應用的(de)(de)(de)(de)房(fang)地產規劃(hua)(hua)設(she)計(ji)案例，總結(jie)歸納此類(lei)風格在(zai)規劃(hua)(hua)設(she)計(ji)領域的(de)(de)(de)(de)手法布局特點及營建要點。

1高迪造型藝術(shu)適(shi)合的營造場所

1.1高層(ceng)次文化(hua)品位，高端消費群體(ti)的場所(suo)

高迪造型(xing)手法是一項獨特(te)(te)的文化(hua)意(yi)味濃厚(hou)藝術(shu)形式，它在(zai)(zai)規劃設(she)計(ji)中的營造是屬(shu)于某(mou)種具體(ti)主題風(feng)格(ge)的運用手法，有(you)其特(te)(te)定(ding)的符(fu)號語言和形態特(te)(te)征。一個(ge)場所(suo)有(you)著主題鮮明的設(she)計(ji)審美觀往往可以提升和彰顯文化(hua)品位；在(zai)(zai)市(shi)場經濟的社會環境下，能打造高水平的高迪造型(xing)藝術(shu)風(feng)格(ge)的作品的項目背景一般都(dou)有(you)著高端消費定(ding)位的目標(biao)需求。

1.2需營造(zao)熱烈氣氛(fen)、烘托環境的場所

高(gao)迪花園(yuan)(yuan)位(wei)于華(hua)僑(qiao)城洲際大酒店宴會廳的(de)室外場(chang)地(di)，它是由三面建筑圍合而成(cheng)的(de)中(zhong)庭花園(yuan)(yuan)，用透明落地(di)玻璃(li)窗(chuang)與室內(nei)建筑環(huan)境分割，在花園(yuan)(yuan)兩邊均設多組(zu)玻璃(li)門可(ke)(ke)以(yi)方(fang)便出入，視線通透，室內(nei)外空(kong)間共融，從室內(nei)到室外的(de)可(ke)(ke)達性方(fang)便。高(gao)迪花園(yuan)(yuan)是晚宴、餐(can)飲、聚會的(de)室外場(chang)地(di)。當(dang)把(ba)玻璃(li)門全都打開，宴會廳的(de)室內(nei)外空(kong)間自然過(guo)渡，夜光下迷人的(de)花園(yuan)(yuan)景(jing)色，潺(chan)潺(chan)的(de)流(liu)水聲(sheng)為(wei)宴會賓客(ke)提供一個洽意的(de)交流(liu)空(kong)間。

一、大堂空間設計的前期準備

設計(ji)師在設計(ji)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)大(da)堂空間前，應該(gai)對(dui)(dui)本次設計(ji)有一(yi)個(ge)準確(que)的(de)(de)(de)(de)認識，首先對(dui)(dui)該(gai)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)定位(wei)(wei)要準確(que)，如(ru)(ru)：酒(jiu)(jiu)店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)類(lei)型(xing)(xing)（商(shang)務(wu)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)、會議酒(jiu)(jiu)店(dian)(dian)(dian)(dian)、主(zhu)題(ti)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)、度假旅(lv)游型(xing)(xing)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)、經(jing)濟(ji)型(xing)(xing)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)等(deng)(deng)）、酒(jiu)(jiu)店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)文化（即整個(ge)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)CI定位(wei)(wei)）、檔(dang)次（星級標準）、規模大(da)小（整個(ge)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)面積(ji)、客(ke)房數、餐(can)(can)座數等(deng)(deng)）、功能的(de)(de)(de)(de)設定（如(ru)(ru)：康體、娛樂、商(shang)品店(dian)(dian)(dian)(dian)、餐(can)(can)廳、客(ke)房等(deng)(deng)）；其(qi)次要對(dui)(dui)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)周邊環(huan)(huan)(huan)境(jing)有一(yi)個(ge)準確(que)的(de)(de)(de)(de)分析，如(ru)(ru)：周邊的(de)(de)(de)(de)建(jian)(jian)筑及(ji)(ji)它們(men)室內(nei)的(de)(de)(de)(de)裝飾(shi)定位(wei)(wei)分析，周邊社會環(huan)(huan)(huan)境(jing)、自然環(huan)(huan)(huan)境(jing)、人(ren)文環(huan)(huan)(huan)境(jing)分析，區域(yu)內(nei)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)業的(de)(de)(de)(de)構成與布局，區域(yu)內(nei)酒(jiu)(jiu)店(dian)(dian)(dian)(dian)的(de)(de)(de)(de)類(lei)型(xing)(xing)及(ji)(ji)檔(dang)次、區域(yu)內(nei)經(jing)濟(ji)環(huan)(huan)(huan)境(jing)分析等(deng)(deng)；再次要對(dui)(dui)目標市(shi)場進行準確(que)定位(wei)(wei)，如(ru)(ru)：服(fu)務(wu)的(de)(de)(de)(de)人(ren)群（商(shang)人(ren)、政客(ke)、旅(lv)游者(zhe)等(deng)(deng)），同行業的(de)(de)(de)(de)數量、比例(li)和市(shi)場的(de)(de)(de)(de)份額，區域(yu)內(nei)的(de)(de)(de)(de)消(xiao)費水(shui)平及(ji)(ji)流動人(ren)員的(de)(de)(de)(de)構成情況(kuang)等(deng)(deng)；最后設計(ji)師要實地(di)斟查，要到既定的(de)(de)(de)(de)建(jian)(jian)筑實體現(xian)場考察了(le)解，對(dui)(dui)現(xian)場具體真(zhen)實情況(kuang)及(ji)(ji)周邊環(huan)(huan)(huan)境(jing)有一(yi)個(ge)近距離的(de)(de)(de)(de)接觸，核對(dui)(dui)建(jian)(jian)筑圖紙(zhi)尺寸，為(wei)現(xian)場照相(xiang)作為(wei)后期設計(ji)的(de)(de)(de)(de)參考資料等(deng)(deng)。

二、大堂(tang)的(de)動向流線設計

酒(jiu)(jiu)(jiu)店(dian)的(de)(de)(de)大堂(tang)是酒(jiu)(jiu)(jiu)店(dian)的(de)(de)(de)中(zhong)心樞紐，集(ji)流通、業務(wu)辦理和(he)等(deng)候諸多(duo)功(gong)能于(yu)一體，是酒(jiu)(jiu)(jiu)店(dian)業務(wu)活動和(he)賓(bin)(bin)客(ke)集(ji)散中(zhong)心。動向(xiang)流線(xian)的(de)(de)(de)設計(ji)(ji)(ji)與(yu)規(gui)劃(hua)在大堂(tang)中(zhong)極為重要(yao)，從大堂(tang)可(ke)以(yi)通往(wang)酒(jiu)(jiu)(jiu)店(dian)的(de)(de)(de)所(suo)有功(gong)能區(qu)，所(suo)有功(gong)能區(qu)也可(ke)以(yi)通往(wang)大堂(tang)，而且(qie)大堂(tang)是賓(bin)(bin)客(ke)入住酒(jiu)(jiu)(jiu)店(dian)第一個(ge)見到(dao)(dao)的(de)(de)(de)空(kong)間(jian)，和(he)離開酒(jiu)(jiu)(jiu)店(dian)最(zui)后見到(dao)(dao)的(de)(de)(de)空(kong)間(jian)，這(zhe)個(ge)空(kong)間(jian)就是酒(jiu)(jiu)(jiu)店(dian)內部(bu)(bu)與(yu)內部(bu)(bu)之(zhi)間(jian)和(he)酒(jiu)(jiu)(jiu)店(dian)內部(bu)(bu)與(yu)外(wai)部(bu)(bu)之(zhi)間(jian)的(de)(de)(de)樞紐站(zhan)，設計(ji)(ji)(ji)師在設計(ji)(ji)(ji)這(zhe)個(ge)樞紐站(zhan)中(zhong)的(de)(de)(de)流線(xian)時應該科學的(de)(de)(de)、全(quan)面的(de)(de)(de)、嚴謹的(de)(de)(de)、系統的(de)(de)(de)進行(xing)規(gui)劃(hua)，最(zui)終設計(ji)(ji)(ji)出一個(ge)合理的(de)(de)(de)、完善的(de)(de)(de)、漂亮的(de)(de)(de)流線(xian)圖。可(ke)以(yi)把大堂(tang)的(de)(de)(de)流線(xian)歸結為以(yi)下(xia)三種：

1.賓客動向流線

它是(shi)酒(jiu)店(dian)(dian)的(de)(de)(de)主(zhu)(zhu)要流線，包括通(tong)向客(ke)(ke)(ke)房(fang)(fang)，餐廳，會議，康體(ti)，娛(yu)樂，商務(wu)，電(dian)梯，大(da)堂(tang)吧等區域，這(zhe)條動(dong)向流線與(yu)功能(neng)(neng)區之間是(shi)緊密聯系的(de)(de)(de)，也是(shi)相(xiang)(xiang)輔相(xiang)(xiang)成的(de)(de)(de)，在具體(ti)規劃設計時必(bi)須將他們有機的(de)(de)(de)結合起來進行設計。賓(bin)(bin)客(ke)(ke)(ke)主(zhu)(zhu)要由酒(jiu)店(dian)(dian)大(da)門進入(ru)(ru)(ru)大(da)堂(tang)，然(ran)后(hou)(hou)服務(wu)臺登(deng)記，再然(ran)后(hou)(hou)乘電(dian)梯到(dao)(dao)客(ke)(ke)(ke)房(fang)(fang)，入(ru)(ru)(ru)住后(hou)(hou)再由客(ke)(ke)(ke)房(fang)(fang)到(dao)(dao)各個功能(neng)(neng)區域，最后(hou)(hou)從客(ke)(ke)(ke)房(fang)(fang)到(dao)(dao)大(da)堂(tang)服務(wu)臺辦理退房(fang)(fang)手續，離開酒(jiu)店(dian)(dian)。這(zhe)條流線主(zhu)(zhu)要是(shi)為(wei)賓(bin)(bin)客(ke)(ke)(ke)動(dong)向設計的(de)(de)(de)，那么就得滿足賓(bin)(bin)客(ke)(ke)(ke)入(ru)(ru)(ru)住酒(jiu)店(dian)(dian)的(de)(de)(de)所有需求，且酒(jiu)店(dian)(dian)的(de)(de)(de)一(yi)些后(hou)(hou)勤(qin)區域（如：員工食堂(tang)等）與(yu)賓(bin)(bin)客(ke)(ke)(ke)毫無關聯的(de)(de)(de)區域就不要與(yu)這(zhe)條流線相(xiang)(xiang)交，使賓(bin)(bin)客(ke)(ke)(ke)在這(zhe)個酒(jiu)店(dian)(dian)完(wan)全(quan)處于他自己的(de)(de)(de)享受狀態。

在酒店建(jian)筑(zhu)行業內，作(zuo)(zuo)為一種創新工具和(he)生產(chan)方(fang)(fang)式，建(jian)筑(zhu)信(xin)息(xi)模型(xing)(xing)（BuildingInformationModel，簡寫BIM）技(ji)術(shu)被(bei)廣泛應用(yong)于酒店建(jian)筑(zhu)工程(cheng)設(she)(she)計(ji)、施工、運營等(deng)一系列(lie)工作(zuo)(zuo)環節當中。其充分利用(yong)了(le)酒店建(jian)筑(zhu)物的(de)核心數(shu)字(zi)模型(xing)(xing)數(shu)據信(xin)息(xi)，具有可(ke)視化(hua)特征和(he)強大運算能力(li)，可(ke)以(yi)實(shi)時(shi)處理與工程(cheng)建(jian)設(she)(she)相(xiang)關的(de)數(shu)據信(xin)息(xi)，輔助設(she)(she)計(ji)人(ren)員利用(yong)BIM技(ji)術(shu)制定最(zui)佳設(she)(she)計(ji)方(fang)(fang)案。

一、BIM技術(shu)的(de)特征

BIM技術(shu)是(shi)一(yi)項(xiang)三(san)維立(li)(li)體(ti)(ti)(ti)化(hua)(hua)(hua)技術(shu)，采(cai)用(yong)的(de)(de)(de)(de)(de)是(shi)數字化(hua)(hua)(hua)模擬(ni)技術(shu)，對(dui)于酒(jiu)店(dian)(dian)建(jian)(jian)筑結(jie)構的(de)(de)(de)(de)(de)構成(cheng)(cheng)特點形成(cheng)(cheng)立(li)(li)體(ti)(ti)(ti)化(hua)(hua)(hua)的(de)(de)(de)(de)(de)認(ren)識，特別是(shi)對(dui)于一(yi)些結(jie)構圖紙難以體(ti)(ti)(ti)現(xian)的(de)(de)(de)(de)(de)內容(rong)（如酒(jiu)店(dian)(dian)建(jian)(jian)筑內部(bu)布(bu)局、細(xi)節內容(rong)等(deng)）都可以很好的(de)(de)(de)(de)(de)體(ti)(ti)(ti)現(xian)出來。總體(ti)(ti)(ti)歸(gui)納，其具備如下幾個主要特征：1.可視(shi)化(hua)(hua)(hua)：BIM技術(shu)作為一(yi)項(xiang)模型技術(shu)采(cai)用(yong)信(xin)息化(hua)(hua)(hua)技術(shu)擁有良好的(de)(de)(de)(de)(de)可視(shi)性(xing)特點，采(cai)用(yong)三(san)維立(li)(li)體(ti)(ti)(ti)成(cheng)(cheng)像技術(shu)保證(zheng)(zheng)了立(li)(li)體(ti)(ti)(ti)化(hua)(hua)(hua)可視(shi)效果，達到了對(dui)施工環節中各個部(bu)分的(de)(de)(de)(de)(de)細(xi)化(hua)(hua)(hua)觀(guan)察效果。2.協(xie)調性(xing)：在酒(jiu)店(dian)(dian)建(jian)(jian)筑設(she)(she)計過(guo)程中，協(xie)調性(xing)是(shi)我(wo)們設(she)(she)計過(guo)程中的(de)(de)(de)(de)(de)重要考量因素。只有確保設(she)(she)計的(de)(de)(de)(de)(de)整(zheng)(zheng)體(ti)(ti)(ti)協(xie)調性(xing)，才能真正(zheng)保證(zheng)(zheng)酒(jiu)店(dian)(dian)建(jian)(jian)筑的(de)(de)(de)(de)(de)設(she)(she)計質量。BIM技術(shu)的(de)(de)(de)(de)(de)應用(yong)可以使(shi)我(wo)們對(dui)設(she)(she)計過(guo)程中的(de)(de)(de)(de)(de)各種元素進(jin)行合(he)理布(bu)局，還可以對(dui)不協(xie)調、不合(he)理因素進(jin)行及時調整(zheng)(zheng)優(you)化(hua)(hua)(hua)。3.模擬(ni)性(xing)：BIM技術(shu)采(cai)用(yong)信(xin)息化(hua)(hua)(hua)模擬(ni)技術(shu)，使(shi)我(wo)們在設(she)(she)計中可以利(li)用(yong)5D模擬(ni)技術(shu)對(dui)設(she)(she)計結(jie)果進(jin)行現(xian)實(shi)模擬(ni)展示，保證(zheng)(zheng)了設(she)(she)計理念在實(shi)際建(jian)(jian)設(she)(she)中得(de)(de)到全面實(shi)現(xian)。4.可出圖性(xing)：BIM技術(shu)因其采(cai)用(yong)的(de)(de)(de)(de)(de)是(shi)計算機圖像技術(shu)內容(rong)，在設(she)(she)計完成(cheng)(cheng)后，將(jiang)設(she)(she)計好的(de)(de)(de)(de)(de)三(san)維圖像進(jin)行處理，得(de)(de)出管線綜合(he)圖、預留線路圖等(deng)這類綜合(he)類立(li)(li)體(ti)(ti)(ti)圖紙。

二、BIM技術在酒(jiu)店(dian)建筑工(gong)程(cheng)中的具(ju)體應(ying)用(yong)

1.前(qian)期設(she)(she)計(ji)(ji)(ji)(ji)在前(qian)期設(she)(she)計(ji)(ji)(ji)(ji)中(zhong)，設(she)(she)計(ji)(ji)(ji)(ji)師通常利用BIM技(ji)(ji)(ji)(ji)術(shu)(shu)模(mo)擬設(she)(she)計(ji)(ji)(ji)(ji)模(mo)型分(fen)析(xi)酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)設(she)(she)計(ji)(ji)(ji)(ji)方(fang)案(an)的(de)呈現效(xiao)果，為二次開發獲得三(san)維建(jian)(jian)筑(zhu)設(she)(she)計(ji)(ji)(ji)(ji)效(xiao)果圖，這對(dui)(dui)于(yu)保(bao)證酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)設(she)(she)計(ji)(ji)(ji)(ji)精度與效(xiao)率都有(you)重要(yao)價值(zhi)。通過BIM模(mo)型可(ke)(ke)(ke)(ke)以(yi)找出(chu)前(qian)期設(she)(she)計(ji)(ji)(ji)(ji)漏洞，規(gui)避施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)過程(cheng)(cheng)(cheng)中(zhong)遇到的(de)風險(xian)因(yin)素，也(ye)可(ke)(ke)(ke)(ke)以(yi)根(gen)據(ju)(ju)設(she)(she)計(ji)(ji)(ji)(ji)參(can)(can)數(shu)生成施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)方(fang)案(an)，對(dui)(dui)內(nei)容和技(ji)(ji)(ji)(ji)術(shu)(shu)及(ji)時調(diao)(diao)整并構建(jian)(jian)出(chu)最(zui)佳(jia)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)方(fang)案(an)。2.動態(tai)模(mo)擬設(she)(she)計(ji)(ji)(ji)(ji)動態(tai)模(mo)擬設(she)(she)計(ji)(ji)(ji)(ji)充(chong)分(fen)發揮了BIM技(ji)(ji)(ji)(ji)術(shu)(shu)的(de)優(you)(you)勢，其運(yun)用施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)過程(cheng)(cheng)(cheng)中(zhong)收集的(de)各(ge)種(zhong)參(can)(can)數(shu)反(fan)映施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)狀況，及(ji)時評估施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)質量，跟(gen)進(jin)(jin)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)現場(chang)(chang)的(de)作(zuo)業進(jin)(jin)度。BIM技(ji)(ji)(ji)(ji)術(shu)(shu)利用酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)模(mo)型統計(ji)(ji)(ji)(ji)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)量，分(fen)析(xi)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)物資的(de)實際消(xiao)耗情(qing)況，達(da)到有(you)效(xiao)壓縮(suo)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)成本(ben)(ben)，給(gei)出(chu)合(he)理化(hua)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)建(jian)(jian)議(yi)的(de)作(zuo)用，還能(neng)針對(dui)(dui)實際情(qing)況對(dui)(dui)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)方(fang)案(an)進(jin)(jin)行必(bi)要(yao)調(diao)(diao)整，確(que)保(bao)酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)設(she)(she)計(ji)(ji)(ji)(ji)方(fang)案(an)得到充(chong)分(fen)實施(shi)(shi)(shi)。3.空(kong)(kong)間(jian)規(gui)劃(hua)設(she)(she)計(ji)(ji)(ji)(ji)BIM技(ji)(ji)(ji)(ji)術(shu)(shu)具有(you)的(de)可(ke)(ke)(ke)(ke)視化(hua)管理特(te)征，可(ke)(ke)(ke)(ke)以(yi)基于(yu)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)所(suo)處(chu)地(di)理位(wei)置、地(di)形坡度、氣(qi)候環境(jing)、占(zhan)地(di)面積(ji)等因(yin)素選(xuan)擇(ze)最(zui)優(you)(you)空(kong)(kong)間(jian)規(gui)劃(hua)方(fang)案(an)，從(cong)而(er)保(bao)證設(she)(she)計(ji)(ji)(ji)(ji)方(fang)案(an)性能(neng)的(de)最(zui)優(you)(you)化(hua)。空(kong)(kong)間(jian)規(gui)劃(hua)設(she)(she)計(ji)(ji)(ji)(ji)還可(ke)(ke)(ke)(ke)以(yi)對(dui)(dui)酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)規(gui)模(mo)、功能(neng)特(te)性和合(he)理性進(jin)(jin)行安排布局，實現酒(jiu)(jiu)店(dian)本(ben)(ben)身所(suo)需(xu)要(yao)具備(bei)的(de)各(ge)項功能(neng)。還可(ke)(ke)(ke)(ke)以(yi)依(yi)據(ju)(ju)已(yi)有(you)數(shu)據(ju)(ju)進(jin)(jin)行空(kong)(kong)間(jian)設(she)(she)計(ji)(ji)(ji)(ji)優(you)(you)化(hua)，基于(yu)可(ke)(ke)(ke)(ke)視化(hua)方(fang)式確(que)定室(shi)內(nei)空(kong)(kong)間(jian)大(da)(da)(da)(da)小，實現酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)空(kong)(kong)間(jian)合(he)理優(you)(you)化(hua)布局的(de)最(zui)大(da)(da)(da)(da)效(xiao)果，BIM技(ji)(ji)(ji)(ji)術(shu)(shu)協同應用操作(zuo)流程(cheng)(cheng)(cheng)如下圖1所(suo)示：4.工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)參(can)(can)數(shu)設(she)(she)計(ji)(ji)(ji)(ji)BIM技(ji)(ji)(ji)(ji)術(shu)(shu)具有(you)強大(da)(da)(da)(da)的(de)數(shu)據(ju)(ju)處(chu)理能(neng)力，不僅可(ke)(ke)(ke)(ke)以(yi)有(you)效(xiao)的(de)收納(na)各(ge)類數(shu)據(ju)(ju)，還有(you)極強的(de)運(yun)算能(neng)力，可(ke)(ke)(ke)(ke)以(yi)在現有(you)數(shu)據(ju)(ju)基礎上產生大(da)(da)(da)(da)量與工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)相關的(de)新數(shu)據(ju)(ju)，用于(yu)控(kong)制酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)進(jin)(jin)度，合(he)理優(you)(you)化(hua)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)參(can)(can)數(shu)，在保(bao)證工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)質量前(qian)提(ti)下提(ti)高施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)進(jin)(jin)度，降低工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)成本(ben)(ben)。例如，運(yun)用BIM技(ji)(ji)(ji)(ji)術(shu)(shu)用于(yu)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)墻、柱、梁、板等數(shu)據(ju)(ju)分(fen)析(xi)，根(gen)據(ju)(ju)施(shi)(shi)(shi)工(gong)(gong)(gong)(gong)圖綜合(he)所(suo)有(you)構件的(de)尺寸、材質等信(xin)息(xi)，將(jiang)這些信(xin)息(xi)與酒(jiu)(jiu)店(dian)建(jian)(jian)筑(zhu)材料市場(chang)(chang)信(xin)息(xi)進(jin)(jin)行對(dui)(dui)比，再結合(he)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)進(jin)(jin)程(cheng)(cheng)(cheng)分(fen)析(xi)材料需(xu)求量，從(cong)而(er)保(bao)證材料供應，實現效(xiao)益(yi)最(zui)大(da)(da)(da)(da)化(hua)。

三、基于(yu)BIM技術的酒店(dian)建(jian)筑工程優(you)化(hua)設計應用

一、項目背景

玉(yu)(yu)佛(fo)山(shan)風景名勝(sheng)區(qu)位(wei)于鞍(an)山(shan)市區(qu)東部(bu)，規(gui)劃總面積為20.21平方(fang)公(gong)(gong)里，由(you)玉(yu)(yu)佛(fo)山(shan)森林公(gong)(gong)園（玉(yu)(yu)佛(fo)山(shan)、立山(shan)、雙(shuang)頭山(shan)、營城(cheng)子西山(shan)四塊林地組成）、二(er)一九公(gong)(gong)園、玉(yu)(yu)佛(fo)苑三(san)部(bu)分組成。

二、現狀分析

玉佛山風景(jing)名勝(sheng)區(qu)由自然山林(lin)、城市公園、玉佛苑(yuan)三個游(you)覽(lan)(lan)內容(rong)不同的區(qu)域構成，各景(jing)區(qu)間通(tong)過(guo)不同的景(jing)觀和游(you)賞內容(rong)相(xiang)互聯系，成為(wei)一個內容(rong)豐富、景(jing)觀序列開合有度(du)、游(you)覽(lan)(lan)特色鮮明的風景(jing)游(you)覽(lan)(lan)系統(tong)。

三、規劃設計分析

玉(yu)佛山(shan)(shan)(shan)風(feng)景名勝區(qu)(qu)(qu)(qu)規劃設計按(an)游覽系統分(fen)(fen)(fen)為(wei)三個(ge)功能分(fen)(fen)(fen)區(qu)(qu)(qu)(qu)：一(yi)是(shi)(shi)生(sheng)(sheng)(sheng)態(tai)(tai)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)健身區(qu)(qu)(qu)(qu)，主(zhu)(zhu)要(yao)是(shi)(shi)以(yi)玉(yu)佛山(shan)(shan)(shan)山(shan)(shan)(shan)林(lin)為(wei)主(zhu)(zhu)，體(ti)現(xian)生(sheng)(sheng)(sheng)態(tai)(tai)保(bao)育和自(zi)然(ran)生(sheng)(sheng)(sheng)態(tai)(tai)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)游賞(shang)的(de)(de)特(te)(te)點(dian)，通過景區(qu)(qu)(qu)(qu)內(nei)次級景區(qu)(qu)(qu)(qu)或景群的(de)(de)科學(xue)劃分(fen)(fen)(fen)，實現(xian)一(yi)年四季(ji)對風(feng)景資源(yuan)的(de)(de)合(he)(he)理利用，對游人進行合(he)(he)理分(fen)(fen)(fen)流，達到(dao)自(zi)然(ran)風(feng)景旅游和生(sheng)(sheng)(sheng)態(tai)(tai)保(bao)育有機(ji)結合(he)(he)目(mu)的(de)(de)；二(er)是(shi)(shi)休閑(xian)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)娛樂區(qu)(qu)(qu)(qu)，主(zhu)(zhu)要(yao)是(shi)(shi)以(yi)二(er)一(yi)九公(gong)園區(qu)(qu)(qu)(qu)域(yu)為(wei)主(zhu)(zhu)，體(ti)現(xian)地域(yu)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)、城(cheng)市(shi)歷史和山(shan)(shan)(shan)水園林(lin)特(te)(te)色，以(yi)城(cheng)市(shi)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)和自(zi)然(ran)景觀資源(yuan)相結合(he)(he)，凸顯東(dong)北(bei)城(cheng)市(shi)山(shan)(shan)(shan)水園林(lin)的(de)(de)特(te)(te)點(dian)；三是(shi)(shi)玉(yu)佛文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)產業園區(qu)(qu)(qu)(qu)，主(zhu)(zhu)要(yao)是(shi)(shi)以(yi)玉(yu)佛苑為(wei)中(zhong)心(xin)向四周輻(fu)射5平方(fang)公(gong)里(li)的(de)(de)區(qu)(qu)(qu)(qu)域(yu)，以(yi)佛文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)、玉(yu)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)和玉(yu)佛文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)為(wei)主(zhu)(zhu)題，充分(fen)(fen)(fen)展示其文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)特(te)(te)征和內(nei)涵，將(jiang)玉(yu)佛苑景區(qu)(qu)(qu)(qu)融入玉(yu)佛山(shan)(shan)(shan)風(feng)景名勝區(qu)(qu)(qu)(qu)大的(de)(de)生(sheng)(sheng)(sheng)態(tai)(tai)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)背景之中(zhong)，體(ti)現(xian)佛學(xue)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)的(de)(de)精髓和境界(jie)。

摘(zhai)要:以湯街溫泉(quan)度假酒店設計(ji)(ji)為例，基于“中(zhong)•和(he)”之風的設計(ji)(ji)理念，提出其(qi)設計(ji)(ji)原則，并對其(qi)空(kong)間(jian)設計(ji)(ji)及案(an)例研究探討及總結，對今后的設計(ji)(ji)實(shi)踐(jian)具(ju)有(you)重要的參考(kao)意義。

關鍵詞:湯(tang)街，溫泉度假酒店，空間設計，“中(zhong)•和”之風

如今(jin)國內(nei)溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)旅(lv)游(you)(you)(you)正日益成(cheng)為(wei)旅(lv)游(you)(you)(you)的(de)熱(re)點之一，溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)旅(lv)游(you)(you)(you)產業得到了(le)快速發展(zhan)。溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)旅(lv)游(you)(you)(you)是(shi)(shi)以(yi)沐(mu)浴溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)為(wei)主(zhu)要內(nei)容，以(yi)體(ti)驗溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)、感悟溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)文(wen)化(hua)為(wei)主(zhu)題(ti)，從(cong)而(er)(er)達到養(yang)生、休閑、度假(jia)(jia)目(mu)的(de)的(de)旅(lv)游(you)(you)(you)活動(dong)［1］。而(er)(er)溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)度假(jia)(jia)酒店(dian)(dian)是(shi)(shi)主(zhu)題(ti)酒店(dian)(dian)的(de)一種類(lei)型，以(yi)溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)作為(wei)主(zhu)題(ti)，酒店(dian)(dian)內(nei)的(de)建筑、室內(nei)、景觀(guan)的(de)藝術(shu)和風(feng)格(ge)都(dou)圍繞這個主(zhu)題(ti)展(zhan)開，帶給(gei)住客(ke)們(men)養(yang)生、休閑、度假(jia)(jia)、娛樂等的(de)綜合性體(ti)驗。一般都(dou)具備(bei)以(yi)下三個特(te)征(zheng):酒店(dian)(dian)選(xuan)址(zhi)地處溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)旅(lv)游(you)(you)(you)區;酒店(dian)(dian)的(de)設(she)計與建造(zao)都(dou)依托(tuo)溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan);酒店(dian)(dian)的(de)設(she)施(shi)、活動(dong)等的(de)設(she)計都(dou)必須考慮消費(fei)住客(ke)的(de)需(xu)求(qiu)。溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)度假(jia)(jia)酒店(dian)(dian)無論從(cong)位置、客(ke)人(ren)群體(ti)、設(she)施(shi)、服務、淡旺季(ji)，還是(shi)(shi)設(she)計風(feng)格(ge)這幾個方面都(dou)區別于其他類(lei)型的(de)酒店(dian)(dian)。本文(wen)探討(tao)的(de)湯街溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)度假(jia)(jia)酒店(dian)(dian)選(xuan)址(zhi)在(zai)溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)旅(lv)游(you)(you)(you)度假(jia)(jia)區內(nei)，環境優良，親山、親水(shui)、親綠，溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)及文(wen)化(hua)氛圍佳，具有(you)建設(she)成(cheng)為(wei)精品溫(wen)(wen)(wen)泉(quan)(quan)(quan)(quan)度假(jia)(jia)酒店(dian)(dian)的(de)良好條件(jian)。

1項目背景

湯街(jie)溫(wen)泉(quan)(quan)度(du)假(jia)酒店(dian)(dian)位于貴州(zhou)草塘古邑溫(wen)泉(quan)(quan)度(du)假(jia)區(qu)(qu)(qu)內(nei)，甕安(an)縣城(cheng)東北(bei)部黔北(bei)四大(da)古集鎮之(zhi)一(yi)的(de)(de)猴(hou)場(chang)鎮，距縣主(zhu)(zhu)城(cheng)區(qu)(qu)(qu)14km。古鎮內(nei)自(zi)然(ran)和人文(wen)優勢突出，匯聚紅色文(wen)化(hua)(hua)(hua)、商(shang)(shang)賈(jia)文(wen)化(hua)(hua)(hua)、龍獅文(wen)化(hua)(hua)(hua)、土司文(wen)化(hua)(hua)(hua)以及多(duo)地(di)(di)域民族(zu)風格為(wei)(wei)一(yi)起的(de)(de)民俗文(wen)化(hua)(hua)(hua)。溫(wen)泉(quan)(quan)度(du)假(jia)區(qu)(qu)(qu)整體(ti)打(da)(da)造(zao)(zao)“格調藝術化(hua)(hua)(hua)、氛圍(wei)活(huo)力(li)化(hua)(hua)(hua)、體(ti)驗(yan)現(xian)代化(hua)(hua)(hua)、場(chang)所生(sheng)態化(hua)(hua)(hua)”四大(da)項(xiang)目主(zhu)(zhu)題。總體(ti)分為(wei)(wei)六大(da)功(gong)能片(pian)區(qu)(qu)(qu):一(yi)為(wei)(wei)定(ding)位高端(duan)度(du)假(jia)的(de)(de)溫(wen)泉(quan)(quan)酒店(dian)(dian)區(qu)(qu)(qu)，二為(wei)(wei)打(da)(da)造(zao)(zao)商(shang)(shang)業(ye)休閑(xian)主(zhu)(zhu)題的(de)(de)特色商(shang)(shang)業(ye)區(qu)(qu)(qu)，三(san)為(wei)(wei)體(ti)現(xian)活(huo)力(li)主(zhu)(zhu)軸(zhou)特色的(de)(de)商(shang)(shang)業(ye)街(jie)，四為(wei)(wei)溫(wen)泉(quan)(quan)別墅酒店(dian)(dian)區(qu)(qu)(qu)，五為(wei)(wei)景觀(guan)核心區(qu)(qu)(qu)的(de)(de)瀑(pu)布景觀(guan)區(qu)(qu)(qu)，六為(wei)(wei)整個(ge)度(du)假(jia)區(qu)(qu)(qu)的(de)(de)集中生(sheng)態停車區(qu)(qu)(qu)。本案的(de)(de)湯街(jie)溫(wen)泉(quan)(quan)度(du)假(jia)酒店(dian)(dian)就位于高端(duan)度(du)假(jia)的(de)(de)溫(wen)泉(quan)(quan)酒店(dian)(dian)功(gong)能內(nei)，總用(yong)地(di)(di)面積為(wei)(wei)5762m2。

2“中•和”之(zhi)風的(de)設計理念

一、景區功能(neng)模(mo)塊智慧化建設

景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)功(gong)能(neng)模塊(kuai)(kuai)(kuai)(kuai)(kuai)智(zhi)(zhi)(zhi)慧(hui)化(hua)是智(zhi)(zhi)(zhi)慧(hui)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)建(jian)(jian)(jian)設(she)(she)和(he)(he)(he)(he)(he)(he)(he)(he)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)電(dian)(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)運(yun)營(ying)的(de)(de)(de)重要硬件(jian)基(ji)礎(chu)。按照(zhao)智(zhi)(zhi)(zhi)慧(hui)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)的(de)(de)(de)內涵和(he)(he)(he)(he)(he)(he)(he)(he)規劃(hua)建(jian)(jian)(jian)設(she)(she)思路，要提高游(you)(you)(you)客(ke)滿意度和(he)(he)(he)(he)(he)(he)(he)(he)管(guan)(guan)理(li)(li)(li)水平(ping)(ping)，必須以(yi)(yi)服務(wu)(wu)(wu)(wu)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)經營(ying)管(guan)(guan)理(li)(li)(li)為根(gen)本，依托先(xian)進(jin)的(de)(de)(de)信(xin)(xin)息、通(tong)(tong)信(xin)(xin)、物聯網(wang)(wang)技(ji)術(shu)和(he)(he)(he)(he)(he)(he)(he)(he)科學的(de)(de)(de)企業管(guan)(guan)理(li)(li)(li)理(li)(li)(li)論，不斷(duan)完善(shan)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)組織機構和(he)(he)(he)(he)(he)(he)(he)(he)業務(wu)(wu)(wu)(wu)流(liu)(liu)程，推動(dong)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)可(ke)(ke)(ke)視化(hua)、智(zhi)(zhi)(zhi)能(neng)化(hua)運(yun)營(ying)，實現(xian)(xian)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)環境(jing)、社會、經濟的(de)(de)(de)全面、協調、可(ke)(ke)(ke)持(chi)續發(fa)展[3]。一個完備的(de)(de)(de)智(zhi)(zhi)(zhi)慧(hui)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)除WIFI無線(xian)網(wang)(wang)絡平(ping)(ping)臺、數(shu)據網(wang)(wang)絡交(jiao)換與安全平(ping)(ping)臺、服務(wu)(wu)(wu)(wu)器平(ping)(ping)臺、數(shu)據存(cun)儲平(ping)(ping)臺、基(ji)礎(chu)數(shu)據平(ping)(ping)臺等(deng)(deng)(deng)(deng)基(ji)礎(chu)平(ping)(ping)臺之外，還(huan)涵蓋(gai)了景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)電(dian)(dian)子(zi)(zi)(zi)營(ying)銷(xiao)(xiao)系(xi)(xi)統(tong)(tong)(tong)(tong)、游(you)(you)(you)客(ke)電(dian)(dian)子(zi)(zi)(zi)服務(wu)(wu)(wu)(wu)系(xi)(xi)統(tong)(tong)(tong)(tong)、旅(lv)游(you)(you)(you)商(shang)戶(hu)(hu)管(guan)(guan)理(li)(li)(li)系(xi)(xi)統(tong)(tong)(tong)(tong)、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)綜合(he)(he)管(guan)(guan)理(li)(li)(li)系(xi)(xi)統(tong)(tong)(tong)(tong)、智(zhi)(zhi)(zhi)能(neng)集成管(guan)(guan)理(li)(li)(li)系(xi)(xi)統(tong)(tong)(tong)(tong)等(deng)(deng)(deng)(deng)子(zi)(zi)(zi)系(xi)(xi)統(tong)(tong)(tong)(tong)。[4]結合(he)(he)荊(jing)(jing)涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)風景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)客(ke)流(liu)(liu)量、技(ji)術(shu)人才和(he)(he)(he)(he)(he)(he)(he)(he)后(hou)(hou)續資(zi)(zi)金(jin)等(deng)(deng)(deng)(deng)實際，同時參考國內相(xiang)關景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)智(zhi)(zhi)(zhi)慧(hui)化(hua)建(jian)(jian)(jian)設(she)(she)經驗(yan)(yan)，主(zhu)要開(kai)展景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)門(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)模塊(kuai)(kuai)(kuai)(kuai)(kuai)、停(ting)(ting)車(che)(che)(che)(che)(che)場智(zhi)(zhi)(zhi)能(neng)管(guan)(guan)理(li)(li)(li)模塊(kuai)(kuai)(kuai)(kuai)(kuai)、電(dian)(dian)子(zi)(zi)(zi)門(men)(men)票(piao)模塊(kuai)(kuai)(kuai)(kuai)(kuai)（及銷(xiao)(xiao)售平(ping)(ping)臺）、游(you)(you)(you)客(ke)電(dian)(dian)子(zi)(zi)(zi)服務(wu)(wu)(wu)(wu)系(xi)(xi)統(tong)(tong)(tong)(tong)、旅(lv)游(you)(you)(you)信(xin)(xin)息系(xi)(xi)統(tong)(tong)(tong)(tong)、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)視頻監(jian)(jian)(jian)控模塊(kuai)(kuai)(kuai)(kuai)(kuai)等(deng)(deng)(deng)(deng)功(gong)能(neng)模塊(kuai)(kuai)(kuai)(kuai)(kuai)智(zhi)(zhi)(zhi)慧(hui)化(hua)建(jian)(jian)(jian)設(she)(she)，其中景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)門(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)模塊(kuai)(kuai)(kuai)(kuai)(kuai)和(he)(he)(he)(he)(he)(he)(he)(he)停(ting)(ting)車(che)(che)(che)(che)(che)場智(zhi)(zhi)(zhi)能(neng)管(guan)(guan)理(li)(li)(li)模塊(kuai)(kuai)(kuai)(kuai)(kuai)是荊(jing)(jing)涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)風景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)智(zhi)(zhi)(zhi)慧(hui)化(hua)建(jian)(jian)(jian)設(she)(she)的(de)(de)(de)當務(wu)(wu)(wu)(wu)之急(ji)。（一）景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)門(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)模塊(kuai)(kuai)(kuai)(kuai)(kuai)建(jian)(jian)(jian)設(she)(she)。由于(yu)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)分屬(shu)市區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)和(he)(he)(he)(he)(he)(he)(he)(he)下轄(xia)懷遠縣(xian)縣(xian)城，蚌(bang)埠(bu)(bu)市旅(lv)游(you)(you)(you)局(ju)在(zai)對(dui)(dui)(dui)荊(jing)(jing)涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)風景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)進(jin)行(xing)(xing)(xing)整合(he)(he)管(guan)(guan)理(li)(li)(li)時存(cun)在(zai)一定(ding)的(de)(de)(de)難度，目前(qian)部(bu)分景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)級別(bie)為4A級，如禾(he)泉(quan)農(nong)(nong)莊(zhuang)，部(bu)分景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)級別(bie)僅為3A級，如白(bai)乳(ru)泉(quan)。蚌(bang)埠(bu)(bu)市旅(lv)游(you)(you)(you)局(ju)關于(yu)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)的(de)(de)(de)資(zi)(zi)訊較少，通(tong)(tong)過(guo)(guo)蚌(bang)埠(bu)(bu)印象對(dui)(dui)(dui)禹(yu)王(wang)宮(gong)、白(bai)乳(ru)泉(quan)進(jin)行(xing)(xing)(xing)了簡短的(de)(de)(de)介紹，蚌(bang)埠(bu)(bu)智(zhi)(zhi)(zhi)慧(hui)全景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)虛擬游(you)(you)(you)中僅展示了白(bai)乳(ru)泉(quan)、卞(bian)(bian)和(he)(he)(he)(he)(he)(he)(he)(he)洞(dong)、石榴(liu)園三(san)處景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)，目前(qian)主(zhu)要通(tong)(tong)過(guo)(guo)攜程旅(lv)行(xing)(xing)(xing)網(wang)(wang)、去哪兒網(wang)(wang)、百度旅(lv)游(you)(you)(you)等(deng)(deng)(deng)(deng)第(di)三(san)方(fang)網(wang)(wang)站(zhan)(zhan)(zhan)獲(huo)取相(xiang)關旅(lv)游(you)(you)(you)信(xin)(xin)息，建(jian)(jian)(jian)設(she)(she)智(zhi)(zhi)(zhi)慧(hui)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)和(he)(he)(he)(he)(he)(he)(he)(he)開(kai)展景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)電(dian)(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)迫切(qie)需要建(jian)(jian)(jian)立(li)完善(shan)的(de)(de)(de)門(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)。（二(er)）旅(lv)游(you)(you)(you)線(xian)路規劃(hua)及停(ting)(ting)車(che)(che)(che)(che)(che)場智(zhi)(zhi)(zhi)能(neng)管(guan)(guan)理(li)(li)(li)模塊(kuai)(kuai)(kuai)(kuai)(kuai)建(jian)(jian)(jian)設(she)(she)。蚌(bang)埠(bu)(bu)荊(jing)(jing)涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)風景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)南北(bei)跨淮(huai)河并深(shen)入懷遠縣(xian)境(jing)內，占地60km2，蚌(bang)埠(bu)(bu)市旅(lv)游(you)(you)(you)局(ju)應按照(zhao)整合(he)(he)管(guan)(guan)理(li)(li)(li)和(he)(he)(he)(he)(he)(he)(he)(he)階段性開(kai)發(fa)的(de)(de)(de)思維(wei)，合(he)(he)理(li)(li)(li)規劃(hua)旅(lv)游(you)(you)(you)線(xian)路和(he)(he)(he)(he)(he)(he)(he)(he)停(ting)(ting)車(che)(che)(che)(che)(che)場，首先(xian)利用(yong)禾(he)泉(quan)農(nong)(nong)莊(zhuang)風景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)現(xian)(xian)有的(de)(de)(de)餐飲、住宿、停(ting)(ting)車(che)(che)(che)(che)(che)場等(deng)(deng)(deng)(deng)條件(jian)規劃(hua)禾(he)泉(quan)農(nong)(nong)莊(zhuang)———涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)———禹(yu)王(wang)宮(gong)———圣泉(quan)———蚌(bang)埠(bu)(bu)花博園———禾(he)泉(quan)農(nong)(nong)莊(zhuang)線(xian)路。懷遠縣(xian)旅(lv)游(you)(you)(you)局(ju)可(ke)(ke)(ke)主(zhu)導(dao)(dao)(dao)規劃(hua)望(wang)淮(huai)樓———荊(jing)(jing)山(shan)(shan)(shan)(shan)———卞(bian)(bian)和(he)(he)(he)(he)(he)(he)(he)(he)洞(dong)———鮑氏石榴(liu)園（王(wang)曉山(shan)(shan)(shan)(shan)石榴(liu)園）———禹(yu)王(wang)像(xiang)———大(da)圣寺———白(bai)乳(ru)泉(quan)———啟王(wang)宮(gong)———望(wang)淮(huai)樓線(xian)路，主(zhu)停(ting)(ting)車(che)(che)(che)(che)(che)場可(ke)(ke)(ke)設(she)(she)置(zhi)在(zai)望(wang)淮(huai)樓附(fu)近(jin)。后(hou)(hou)期(qi)(qi)當景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)客(ke)流(liu)(liu)量達到一定(ding)數(shu)量時，有必要建(jian)(jian)(jian)立(li)車(che)(che)(che)(che)(che)輛管(guan)(guan)理(li)(li)(li)中心(xin)對(dui)(dui)(dui)停(ting)(ting)車(che)(che)(che)(che)(che)場，甚(shen)至道路、主(zhu)要道路口進(jin)行(xing)(xing)(xing)實時監(jian)(jian)(jian)控和(he)(he)(he)(he)(he)(he)(he)(he)車(che)(che)(che)(che)(che)流(liu)(liu)數(shu)量進(jin)行(xing)(xing)(xing)自動(dong)統(tong)(tong)(tong)(tong)計，以(yi)(yi)確保(bao)停(ting)(ting)車(che)(che)(che)(che)(che)場合(he)(he)理(li)(li)(li)利用(yong)，實現(xian)(xian)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)合(he)(he)理(li)(li)(li)分流(liu)(liu)。（三(san)）電(dian)(dian)子(zi)(zi)(zi)門(men)(men)票(piao)模塊(kuai)(kuai)(kuai)(kuai)(kuai)建(jian)(jian)(jian)設(she)(she)。為減少景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)人園工作量，荊(jing)(jing)涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)建(jian)(jian)(jian)立(li)電(dian)(dian)子(zi)(zi)(zi)門(men)(men)票(piao)模塊(kuai)(kuai)(kuai)(kuai)(kuai)，推行(xing)(xing)(xing)智(zhi)(zhi)(zhi)能(neng)購票(piao)和(he)(he)(he)(he)(he)(he)(he)(he)智(zhi)(zhi)(zhi)能(neng)驗(yan)(yan)票(piao)。智(zhi)(zhi)(zhi)能(neng)購票(piao)納入門(men)(men)票(piao)預訂系(xi)(xi)統(tong)(tong)(tong)(tong)，智(zhi)(zhi)(zhi)能(neng)驗(yan)(yan)票(piao)方(fang)面前(qian)期(qi)(qi)采用(yong)手持(chi)式驗(yan)(yan)票(piao)機掃(sao)描客(ke)戶(hu)(hu)二(er)維(wei)碼門(men)(men)票(piao)進(jin)行(xing)(xing)(xing)驗(yan)(yan)票(piao)，后(hou)(hou)期(qi)(qi)隨著客(ke)流(liu)(liu)量提高將引(yin)入智(zhi)(zhi)(zhi)能(neng)驗(yan)(yan)票(piao)系(xi)(xi)統(tong)(tong)(tong)(tong)（景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)通(tong)(tong)道閘驗(yan)(yan)票(piao)系(xi)(xi)統(tong)(tong)(tong)(tong)）記錄、匯總和(he)(he)(he)(he)(he)(he)(he)(he)統(tong)(tong)(tong)(tong)計門(men)(men)票(piao)，以(yi)(yi)供(gong)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)后(hou)(hou)期(qi)(qi)使用(yong)。（四）游(you)(you)(you)客(ke)電(dian)(dian)子(zi)(zi)(zi)服務(wu)(wu)(wu)(wu)系(xi)(xi)統(tong)(tong)(tong)(tong)建(jian)(jian)(jian)設(she)(she)。在(zai)荊(jing)(jing)涂(tu)(tu)(tu)山(shan)(shan)(shan)(shan)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)內建(jian)(jian)(jian)設(she)(she)智(zhi)(zhi)(zhi)能(neng)WIFI，方(fang)便客(ke)戶(hu)(hu)通(tong)(tong)過(guo)(guo)手機導(dao)(dao)(dao)游(you)(you)(you)APP聆聽導(dao)(dao)(dao)游(you)(you)(you)詞了解(jie)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)歷史、文化(hua)、傳說(shuo)、現(xian)(xian)狀等(deng)(deng)(deng)(deng)，通(tong)(tong)過(guo)(guo)導(dao)(dao)(dao)覽(lan)地圖了解(jie)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)線(xian)路、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)及關鍵地點(dian)分布情(qing)況，同時及時了解(jie)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)交(jiao)通(tong)(tong)、新聞、節(jie)慶、演出、廣告、促銷(xiao)(xiao)等(deng)(deng)(deng)(deng)資(zi)(zi)訊并參與互動(dong)。后(hou)(hou)期(qi)(qi)不斷(duan)完善(shan)基(ji)于(yu)智(zhi)(zhi)(zhi)能(neng)終端(duan)軟硬件(jian)和(he)(he)(he)(he)(he)(he)(he)(he)RFID物聯網(wang)(wang)，實現(xian)(xian)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)參觀導(dao)(dao)(dao)覽(lan)的(de)(de)(de)自動(dong)化(hua)，并提供(gong)可(ke)(ke)(ke)視化(hua)導(dao)(dao)(dao)游(you)(you)(you)機和(he)(he)(he)(he)(he)(he)(he)(he)基(ji)于(yu)RFID定(ding)位技(ji)術(shu)的(de)(de)(de)專用(yong)語音導(dao)(dao)(dao)游(you)(you)(you)機給有需要的(de)(de)(de)客(ke)戶(hu)(hu)使用(yong)。同時，在(zai)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)增設(she)(she)觸(chu)摸式導(dao)(dao)(dao)覽(lan)機讓客(ke)戶(hu)(hu)通(tong)(tong)過(guo)(guo)導(dao)(dao)(dao)覽(lan)及通(tong)(tong)過(guo)(guo)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)介紹、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)視頻、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)新聞等(deng)(deng)(deng)(deng)加(jia)深(shen)對(dui)(dui)(dui)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)的(de)(de)(de)了解(jie)，增強(qiang)客(ke)戶(hu)(hu)旅(lv)游(you)(you)(you)消費體驗(yan)(yan)。（五）景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)視頻監(jian)(jian)(jian)控模塊(kuai)(kuai)(kuai)(kuai)(kuai)建(jian)(jian)(jian)設(she)(she)。在(zai)禹(yu)王(wang)宮(gong)、啟母石以(yi)(yi)及卞(bian)(bian)和(he)(he)(he)(he)(he)(he)(he)(he)洞(dong)等(deng)(deng)(deng)(deng)相(xiang)對(dui)(dui)(dui)偏遠的(de)(de)(de)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)加(jia)強(qiang)各種(zhong)前(qian)端(duan)監(jian)(jian)(jian)控設(she)(she)備布置(zhi)，對(dui)(dui)(dui)全景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)進(jin)行(xing)(xing)(xing)24小(xiao)時實時圖像(xiang)監(jian)(jian)(jian)控和(he)(he)(he)(he)(he)(he)(he)(he)遠程監(jian)(jian)(jian)聽。對(dui)(dui)(dui)緊急(ji)情(qing)況，監(jian)(jian)(jian)控中心(xin)工作人員第(di)一時間通(tong)(tong)過(guo)(guo)前(qian)端(duan)設(she)(she)備發(fa)出制止警告，同時通(tong)(tong)知巡邏(luo)人員就近(jin)趕赴現(xian)(xian)場處理(li)(li)(li)，最大(da)限(xian)度地保(bao)障(zhang)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)(qu)安全。

二、景(jing)區電子商務運營模式選(xuan)擇(ze)及(ji)模塊建(jian)設

（一(yi)）景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)運(yun)營(ying)(ying)(ying)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)選擇。景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)主要(yao)有(you)第(di)(di)一(yi)方(fang)(fang)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)、第(di)(di)三(san)方(fang)(fang)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)、地方(fang)(fang)性(xing)旅(lv)(lv)(lv)游(you)(you)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)和(he)移動(dong)(dong)(dong)(dong)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)分(fen)(fen)銷(xiao)(xiao)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)等(deng)(deng)(deng)[5]，其中(zhong)(zhong)第(di)(di)一(yi)方(fang)(fang)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)包括旅(lv)(lv)(lv)游(you)(you)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)自建(jian)(jian)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)、旅(lv)(lv)(lv)游(you)(you)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)聯(lian)盟(meng)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)和(he)旅(lv)(lv)(lv)游(you)(you)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)區(qu)(qu)(qu)(qu)(qu)域(yu)聯(lian)盟(meng)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)[6]，不(bu)同(tong)(tong)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)的(de)(de)(de)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)內容及優(you)(you)劣勢不(bu)盡相同(tong)(tong)。通(tong)(tong)(tong)過(guo)(guo)(guo)第(di)(di)一(yi)方(fang)(fang)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)，以及第(di)(di)三(san)方(fang)(fang)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)和(he)地方(fang)(fang)性(xing)旅(lv)(lv)(lv)游(you)(you)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)的(de)(de)(de)對比(bi)分(fen)(fen)析，結合(he)(he)荊涂(tu)(tu)山(shan)(shan)(shan)風(feng)(feng)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)規模(mo)(mo)(mo)(mo)(mo)、客(ke)(ke)(ke)流量、資金投入(ru)(ru)、業務(wu)(wu)(wu)(wu)(wu)(wu)結構等(deng)(deng)(deng)實(shi)際，綜合(he)(he)采(cai)用(yong)旅(lv)(lv)(lv)游(you)(you)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)自建(jian)(jian)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)、支(zhi)持服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)類中(zhong)(zhong)間商(shang)(shang)(shang)(shang)(shang)(shang)(shang)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)和(he)移動(dong)(dong)(dong)(dong)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)分(fen)(fen)銷(xiao)(xiao)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)，并(bing)將基于(yu)微(wei)信(xin)(xin)(xin)等(deng)(deng)(deng)的(de)(de)(de)移動(dong)(dong)(dong)(dong)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)分(fen)(fen)銷(xiao)(xiao)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)作為(wei)(wei)荊涂(tu)(tu)山(shan)(shan)(shan)風(feng)(feng)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)營(ying)(ying)(ying)銷(xiao)(xiao)和(he)游(you)(you)客(ke)(ke)(ke)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)的(de)(de)(de)主要(yao)模(mo)(mo)(mo)(mo)(mo)式(shi)(shi)(shi)(shi)(shi)。（二）景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)運(yun)營(ying)(ying)(ying)模(mo)(mo)(mo)(mo)(mo)塊(kuai)建(jian)(jian)設。景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)運(yun)營(ying)(ying)(ying)既要(yao)最大程度地實(shi)現(xian)(xian)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)的(de)(de)(de)利潤目(mu)(mu)標，又要(yao)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)于(yu)智(zhi)慧景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)建(jian)(jian)設。荊涂(tu)(tu)山(shan)(shan)(shan)智(zhi)慧景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)運(yun)營(ying)(ying)(ying)主要(yao)應集中(zhong)(zhong)在(zai)(zai)(zai)(zai)(zai)(zai)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)和(he)微(wei)信(xin)(xin)(xin)中(zhong)(zhong)總(zong)(zong)體欄目(mu)(mu)、新(xin)(xin)(xin)(xin)(xin)聞(wen)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)、門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)預(yu)訂(ding)(ding)(ding)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)、酒(jiu)店(dian)預(yu)訂(ding)(ding)(ding)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)、在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)和(he)會(hui)(hui)員管理(li)(li)(li)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)等(deng)(deng)(deng)模(mo)(mo)(mo)(mo)(mo)塊(kuai)建(jian)(jian)設上(shang)，同(tong)(tong)時(shi)票(piao)(piao)(piao)(piao)務(wu)(wu)(wu)(wu)(wu)(wu)、酒(jiu)店(dian)等(deng)(deng)(deng)預(yu)訂(ding)(ding)(ding)可(ke)繼(ji)續強(qiang)化與(yu)攜程、去(qu)哪(na)兒、阿里旅(lv)(lv)(lv)行(xing)、藝龍(long)、途牛、同(tong)(tong)城(cheng)(cheng)(cheng)(cheng)(cheng)、驢媽媽等(deng)(deng)(deng)第(di)(di)三(san)方(fang)(fang)旅(lv)(lv)(lv)游(you)(you)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)平(ping)臺(tai)(tai)(tai)的(de)(de)(de)合(he)(he)作。1.總(zong)(zong)體欄目(mu)(mu)設計。門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)是景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)信(xin)(xin)(xin)息(xi)(xi)的(de)(de)(de)重要(yao)載體，既要(yao)展現(xian)(xian)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)新(xin)(xin)(xin)(xin)(xin)聞(wen)、廣告、天(tian)氣(qi)、訪問、留言(yan)等(deng)(deng)(deng)資訊(xun)[7]，又要(yao)為(wei)(wei)客(ke)(ke)(ke)戶(hu)(hu)提(ti)(ti)(ti)(ti)供(gong)便捷(jie)的(de)(de)(de)票(piao)(piao)(piao)(piao)務(wu)(wu)(wu)(wu)(wu)(wu)、酒(jiu)店(dian)、商(shang)(shang)(shang)(shang)(shang)(shang)(shang)品(pin)(pin)、旅(lv)(lv)(lv)游(you)(you)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)，因此門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)的(de)(de)(de)欄目(mu)(mu)設計十分(fen)(fen)重要(yao)。建(jian)(jian)設荊涂(tu)(tu)山(shan)(shan)(shan)智(zhi)慧景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)要(yao)發揮其基礎平(ping)臺(tai)(tai)(tai)和(he)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)平(ping)臺(tai)(tai)(tai)的(de)(de)(de)作用(yong)，既要(yao)重視(shi)門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)預(yu)訂(ding)(ding)(ding)、酒(jiu)店(dian)預(yu)訂(ding)(ding)(ding)、會(hui)(hui)議(yi)接待(dai)、在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)，又要(yao)為(wei)(wei)客(ke)(ke)(ke)戶(hu)(hu)提(ti)(ti)(ti)(ti)供(gong)良(liang)好(hao)的(de)(de)(de)客(ke)(ke)(ke)戶(hu)(hu)體驗，培(pei)養客(ke)(ke)(ke)戶(hu)(hu)忠誠度。一(yi)級欄目(mu)(mu)可(ke)設計為(wei)(wei)首頁|景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)新(xin)(xin)(xin)(xin)(xin)聞(wen)|票(piao)(piao)(piao)(piao)務(wu)(wu)(wu)(wu)(wu)(wu)預(yu)訂(ding)(ding)(ding)|酒(jiu)店(dian)預(yu)訂(ding)(ding)(ding)|會(hui)(hui)議(yi)接待(dai)|在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)|旅(lv)(lv)(lv)游(you)(you)線(xian)(xian)(xian)路(lu)|旅(lv)(lv)(lv)游(you)(you)指南|景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)風(feng)(feng)光|荊涂(tu)(tu)美文(wen)|聯(lian)系(xi)(xi)(xi)我們。建(jian)(jian)立(li)(li)微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)使之和(he)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)之間實(shi)現(xian)(xian)互(hu)聯(lian)互(hu)通(tong)(tong)(tong)，客(ke)(ke)(ke)戶(hu)(hu)通(tong)(tong)(tong)過(guo)(guo)(guo)微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)可(ke)以直接進入(ru)(ru)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)主頁，對景(jing)(jing)(jing)(jing)(jing)(jing)(jing)員中(zhong)(zhong)心進行(xing)操作也(ye)實(shi)現(xian)(xian)與(yu)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)同(tong)(tong)步處(chu)理(li)(li)(li)，而景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)導游(you)(you)則借助移動(dong)(dong)(dong)(dong)終端定(ding)(ding)(ding)位(wei)，為(wei)(wei)客(ke)(ke)(ke)服(fu)(fu)提(ti)(ti)(ti)(ti)供(gong)位(wei)置定(ding)(ding)(ding)位(wei)、周邊搜(sou)索、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)線(xian)(xian)(xian)路(lu)等(deng)(deng)(deng)服(fu)(fu)務(wu)(wu)(wu)(wu)(wu)(wu)。2.新(xin)(xin)(xin)(xin)(xin)聞(wen)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)。新(xin)(xin)(xin)(xin)(xin)聞(wen)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)設計為(wei)(wei)主要(yao)管理(li)(li)(li)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)中(zhong)(zhong)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)最新(xin)(xin)(xin)(xin)(xin)動(dong)(dong)(dong)(dong)態(tai)信(xin)(xin)(xin)息(xi)(xi)，如(ru)行(xing)業動(dong)(dong)(dong)(dong)態(tai)、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)新(xin)(xin)(xin)(xin)(xin)聞(wen)、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)活(huo)動(dong)(dong)(dong)(dong)、產(chan)(chan)(chan)品(pin)(pin)促銷(xiao)(xiao)等(deng)(deng)(deng)，這部分(fen)(fen)內容通(tong)(tong)(tong)過(guo)(guo)(guo)大數據分(fen)(fen)析進行(xing)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)自動(dong)(dong)(dong)(dong)分(fen)(fen)類推(tui)送，也(ye)可(ke)通(tong)(tong)(tong)過(guo)(guo)(guo)后臺(tai)(tai)(tai)進行(xing)管理(li)(li)(li)。考慮到(dao)(dao)(dao)新(xin)(xin)(xin)(xin)(xin)聞(wen)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)的(de)(de)(de)活(huo)躍性(xing)和(he)重要(yao)性(xing)，新(xin)(xin)(xin)(xin)(xin)聞(wen)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)中(zhong)(zhong)增加圖文(wen)、影視(shi)、音(yin)樂等(deng)(deng)(deng)多媒(mei)體信(xin)(xin)(xin)息(xi)(xi)綜合(he)(he)展示(shi)欄目(mu)(mu)。此外，禾泉(quan)農(nong)莊、禹王宮、白乳泉(quan)、啟母(mu)石(shi)、荊涂(tu)(tu)山(shan)(shan)(shan)峽、三(san)圣宮、望淮樓等(deng)(deng)(deng)四(si)季風(feng)(feng)光圖片(pian)和(he)虛擬旅(lv)(lv)(lv)游(you)(you)模(mo)(mo)(mo)(mo)(mo)塊(kuai)也(ye)同(tong)(tong)時(shi)鏈(lian)接到(dao)(dao)(dao)新(xin)(xin)(xin)(xin)(xin)聞(wen)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)中(zhong)(zhong)。3.門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)/酒(jiu)店(dian)預(yu)訂(ding)(ding)(ding)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)。門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)預(yu)訂(ding)(ding)(ding)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)為(wei)(wei)客(ke)(ke)(ke)戶(hu)(hu)提(ti)(ti)(ti)(ti)供(gong)荊涂(tu)(tu)山(shan)(shan)(shan)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)的(de)(de)(de)門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)價(jia)格(ge)及余(yu)票(piao)(piao)(piao)(piao)情況，系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)設計為(wei)(wei)客(ke)(ke)(ke)戶(hu)(hu)可(ke)以通(tong)(tong)(tong)過(guo)(guo)(guo)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)、微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)或者第(di)(di)三(san)方(fang)(fang)旅(lv)(lv)(lv)游(you)(you)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)平(ping)臺(tai)(tai)(tai)選擇線(xian)(xian)(xian)路(lu)和(he)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)、旅(lv)(lv)(lv)游(you)(you)時(shi)間、門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)類型、門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)數量，填(tian)寫預(yu)訂(ding)(ding)(ding)人(ren)信(xin)(xin)(xin)息(xi)(xi)并(bing)通(tong)(tong)(tong)過(guo)(guo)(guo)在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)支(zhi)付(fu)(fu)完(wan)(wan)成交易并(bing)獲得票(piao)(piao)(piao)(piao)務(wu)(wu)(wu)(wu)(wu)(wu)憑證(zheng)信(xin)(xin)(xin)息(xi)(xi)（如(ru)電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)票(piao)(piao)(piao)(piao)或二維碼(ma)），憑電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)(zi)票(piao)(piao)(piao)(piao)檢票(piao)(piao)(piao)(piao)進入(ru)(ru)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)或憑身份(fen)證(zheng)件到(dao)(dao)(dao)售票(piao)(piao)(piao)(piao)處(chu)換取優(you)(you)惠紙(zhi)質門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)。此外，設計門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)預(yu)訂(ding)(ding)(ding)二維碼(ma)，微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)可(ke)通(tong)(tong)(tong)過(guo)(guo)(guo)掃(sao)描二維碼(ma)進行(xing)預(yu)訂(ding)(ding)(ding)或在(zai)(zai)(zai)(zai)(zai)(zai)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)門(men)(men)(men)(men)(men)(men)(men)口(kou)掃(sao)碼(ma)購(gou)買門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)。酒(jiu)店(dian)預(yu)訂(ding)(ding)(ding)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)采(cai)用(yong)門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)預(yu)訂(ding)(ding)(ding)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)類似的(de)(de)(de)方(fang)(fang)法(fa)進行(xing)設計。4.在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)。國內景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)主要(yao)經營(ying)(ying)(ying)的(de)(de)(de)旅(lv)(lv)(lv)游(you)(you)產(chan)(chan)(chan)品(pin)(pin)為(wei)(wei)門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)、住宿(su)、餐飲、租車及套餐，景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)特產(chan)(chan)(chan)經營(ying)(ying)(ying)門(men)(men)(men)(men)(men)(men)(men)類較少(shao)且普(pu)遍(bian)做得不(bu)夠成功(gong)，這與(yu)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)大量出(chu)租商(shang)(shang)(shang)(shang)(shang)(shang)(shang)鋪(pu)進行(xing)特產(chan)(chan)(chan)經營(ying)(ying)(ying)有(you)關。參考淘寶網(wang)(wang)、京(jing)東商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)、小米手(shou)(shou)機(ji)官網(wang)(wang)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)，嘗試設計在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)，通(tong)(tong)(tong)過(guo)(guo)(guo)完(wan)(wan)善商(shang)(shang)(shang)(shang)(shang)(shang)(shang)品(pin)(pin)分(fen)(fen)類、搜(sou)索、客(ke)(ke)(ke)戶(hu)(hu)評價(jia)、在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)支(zhi)付(fu)(fu)（如(ru)手(shou)(shou)機(ji)支(zhi)付(fu)(fu)、網(wang)(wang)銀支(zhi)付(fu)(fu)和(he)第(di)(di)三(san)方(fang)(fang)支(zhi)付(fu)(fu)等(deng)(deng)(deng)）等(deng)(deng)(deng)功(gong)能，展示(shi)、銷(xiao)(xiao)售（預(yu)訂(ding)(ding)(ding)）荊涂(tu)(tu)山(shan)(shan)(shan)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)（還包括朝(chao)禹會(hui)(hui)、登(deng)高會(hui)(hui)、榴花(hua)會(hui)(hui)、采(cai)摘(zhai)節(jie)及花(hua)鼓燈演出(chu)門(men)(men)(men)(men)(men)(men)(men)票(piao)(piao)(piao)(piao)）、酒(jiu)店(dian)、套餐及懷(huai)遠(yuan)石(shi)榴、亞太石(shi)榴酒(jiu)、懷(huai)遠(yuan)燒(shao)全雞、沱湖螃蟹、蚌埠(bu)玉雕等(deng)(deng)(deng)土特產(chan)(chan)(chan)，并(bing)整理(li)(li)(li)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)、景(jing)(jing)(jing)(jing)(jing)(jing)(jing)點(dian)、產(chan)(chan)(chan)品(pin)(pin)的(de)(de)(de)淵源、歷史(shi)、典故、傳(chuan)說并(bing)配以圖片(pian)融入(ru)(ru)到(dao)(dao)(dao)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)品(pin)(pin)銷(xiao)(xiao)售頁面(mian)當中(zhong)(zhong)，增強(qiang)景(jing)(jing)(jing)(jing)(jing)(jing)(jing)區(qu)(qu)(qu)(qu)(qu)宣傳(chuan)效果。同(tong)(tong)時(shi)建(jian)(jian)立(li)(li)微(wei)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)，將在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)商(shang)(shang)(shang)(shang)(shang)(shang)(shang)城(cheng)(cheng)(cheng)(cheng)(cheng)同(tong)(tong)步到(dao)(dao)(dao)微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)上(shang)。5.會(hui)(hui)員管理(li)(li)(li)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)。建(jian)(jian)立(li)(li)會(hui)(hui)員管理(li)(li)(li)系(xi)(xi)(xi)統(tong)(tong)(tong)(tong)(tong)(tong)，為(wei)(wei)客(ke)(ke)(ke)戶(hu)(hu)提(ti)(ti)(ti)(ti)供(gong)在(zai)(zai)(zai)(zai)(zai)(zai)線(xian)(xian)(xian)注冊，登(deng)錄，密(mi)碼(ma)修改(gai)，資料修改(gai)界(jie)面(mian)，對通(tong)(tong)(tong)過(guo)(guo)(guo)門(men)(men)(men)(men)(men)(men)(men)戶(hu)(hu)網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)、微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)等(deng)(deng)(deng)注冊的(de)(de)(de)客(ke)(ke)(ke)戶(hu)(hu)信(xin)(xin)(xin)息(xi)(xi)進行(xing)記錄、分(fen)(fen)類和(he)管理(li)(li)(li)，建(jian)(jian)立(li)(li)購(gou)買積分(fen)(fen)制，對達到(dao)(dao)(dao)一(yi)定(ding)(ding)(ding)積分(fen)(fen)和(he)等(deng)(deng)(deng)級的(de)(de)(de)客(ke)(ke)(ke)戶(hu)(hu)，定(ding)(ding)(ding)期、不(bu)定(ding)(ding)(ding)期享受一(yi)定(ding)(ding)(ding)的(de)(de)(de)折扣優(you)(you)惠，通(tong)(tong)(tong)過(guo)(guo)(guo)微(wei)信(xin)(xin)(xin)平(ping)臺(tai)(tai)(tai)、短信(xin)(xin)(xin)貓（SMSModem）和(he)GSM卡，讓網(wang)(wang)站(zhan)(zhan)(zhan)(zhan)向會(hui)(hui)員推(tui)送商(shang)(shang)(shang)(shang)(shang)(shang)(shang)品(pin)(pin)訂(ding)(ding)(ding)單(dan)處(chu)理(li)(li)(li)進度及旅(lv)(lv)(lv)游(you)(you)新(xin)(xin)(xin)(xin)(xin)產(chan)(chan)(chan)品(pin)(pin)、新(xin)(xin)(xin)(xin)(xin)動(dong)(dong)(dong)(dong)態(tai)。

三、經費預算

（一）規(gui)(gui)(gui)劃(hua)(hua)設(she)計費(fei)(fei)(fei)(fei)(fei)。1.智(zhi)慧景(jing)(jing)(jing)(jing)區(qu)(qu)規(gui)(gui)(gui)劃(hua)(hua)設(she)計費(fei)(fei)(fei)(fei)(fei)：招(zhao)標(biao)預(yu)(yu)算(suan)經(jing)費(fei)(fei)(fei)(fei)(fei)5.0萬(wan)元(yuan)(yuan)。2.智(zhi)慧景(jing)(jing)(jing)(jing)區(qu)(qu)電子(zi)商(shang)務(wu)(wu)運(yun)營(ying)規(gui)(gui)(gui)劃(hua)(hua)設(she)計費(fei)(fei)(fei)(fei)(fei)：招(zhao)標(biao)預(yu)(yu)算(suan)經(jing)費(fei)(fei)(fei)(fei)(fei)3.0萬(wan)元(yuan)(yuan)。（二）景(jing)(jing)(jing)(jing)區(qu)(qu)功能(neng)(neng)模(mo)(mo)(mo)(mo)塊(kuai)智(zhi)慧化建(jian)設(she)費(fei)(fei)(fei)(fei)(fei)。1.旅游(you)(you)線(xian)路(lu)規(gui)(gui)(gui)劃(hua)(hua)及(ji)停車(che)場(chang)智(zhi)能(neng)(neng)管(guan)(guan)理(li)(li)模(mo)(mo)(mo)(mo)塊(kuai)建(jian)設(she)費(fei)(fei)(fei)(fei)(fei)：前(qian)(qian)期(qi)規(gui)(gui)(gui)劃(hua)(hua)費(fei)(fei)(fei)(fei)(fei)用可(ke)由(you)蚌(bang)埠市和(he)(he)(he)懷遠縣旅游(you)(you)局承擔，后(hou)(hou)期(qi)包(bao)括(kuo)兩(liang)(liang)條(tiao)旅游(you)(you)線(xian)路(lu)車(che)輛管(guan)(guan)理(li)(li)監(jian)(jian)(jian)控中心、管(guan)(guan)理(li)(li)平臺(tai)(tai)、IP網絡和(he)(he)(he)前(qian)(qian)端監(jian)(jian)(jian)控設(she)備購置費(fei)(fei)(fei)(fei)(fei)。2.電子(zi)門(men)(men)票(piao)模(mo)(mo)(mo)(mo)塊(kuai)建(jian)設(she)費(fei)(fei)(fei)(fei)(fei)：前(qian)(qian)期(qi)主(zhu)要(yao)在(zai)(zai)每個景(jing)(jing)(jing)(jing)區(qu)(qu)入(ru)園處配置1~2臺(tai)(tai)手持式(shi)驗(yan)(yan)票(piao)機(ji)(ji)，后(hou)(hou)期(qi)增(zeng)設(she)景(jing)(jing)(jing)(jing)區(qu)(qu)通(tong)道(dao)閘驗(yan)(yan)票(piao)系統(tong)(tong)(tong)。3.游(you)(you)客電子(zi)服務(wu)(wu)系統(tong)(tong)(tong)建(jian)設(she)費(fei)(fei)(fei)(fei)(fei)：前(qian)(qian)期(qi)主(zhu)要(yao)包(bao)括(kuo)智(zhi)能(neng)(neng)WIFI和(he)(he)(he)可(ke)視(shi)(shi)化導游(you)(you)機(ji)(ji)配置費(fei)(fei)(fei)(fei)(fei)，后(hou)(hou)期(qi)還(huan)包(bao)括(kuo)RFID物聯網、觸摸式(shi)導覽機(ji)(ji)、智(zhi)能(neng)(neng)終端軟硬件(jian)建(jian)設(she)費(fei)(fei)(fei)(fei)(fei)和(he)(he)(he)基于RFID定(ding)位(wei)技術的專(zhuan)用語(yu)音(yin)導游(you)(you)機(ji)(ji)配置費(fei)(fei)(fei)(fei)(fei)。4.景(jing)(jing)(jing)(jing)區(qu)(qu)視(shi)(shi)頻(pin)監(jian)(jian)(jian)控模(mo)(mo)(mo)(mo)塊(kuai)建(jian)設(she)費(fei)(fei)(fei)(fei)(fei)：該模(mo)(mo)(mo)(mo)塊(kuai)監(jian)(jian)(jian)控中心、管(guan)(guan)理(li)(li)平臺(tai)(tai)、IP網絡和(he)(he)(he)前(qian)(qian)端監(jian)(jian)(jian)控設(she)備和(he)(he)(he)景(jing)(jing)(jing)(jing)區(qu)(qu)視(shi)(shi)頻(pin)監(jian)(jian)(jian)控模(mo)(mo)(mo)(mo)塊(kuai)進行整體(ti)規(gui)(gui)(gui)劃(hua)(hua)設(she)計和(he)(he)(he)配置。通(tong)過招(zhao)標(biao)的形式(shi)進行建(jian)設(she)，分(fen)階(jie)(jie)段(duan)進行建(jian)設(she)，前(qian)(qian)期(qi)計劃(hua)(hua)在(zai)(zai)禾(he)泉(quan)農(nong)莊和(he)(he)(he)望淮樓兩(liang)(liang)條(tiao)旅游(you)(you)線(xian)投(tou)入(ru)預(yu)(yu)算(suan)經(jing)費(fei)(fei)(fei)(fei)(fei)20.0萬(wan)元(yuan)(yuan)，后(hou)(hou)期(qi)階(jie)(jie)段(duan)性預(yu)(yu)算(suan)投(tou)入(ru)60.0萬(wan)元(yuan)(yuan)和(he)(he)(he)130.0萬(wan)元(yuan)(yuan)，其中禾(he)泉(quan)農(nong)莊旅游(you)(you)線(xian)的經(jing)費(fei)(fei)(fei)(fei)(fei)可(ke)和(he)(he)(he)禹王宮重(zhong)修進行統(tong)(tong)(tong)籌(chou)規(gui)(gui)(gui)劃(hua)(hua)。（三）景(jing)(jing)(jing)(jing)區(qu)(qu)電子(zi)商(shang)務(wu)(wu)運(yun)營(ying)模(mo)(mo)(mo)(mo)塊(kuai)建(jian)設(she)及(ji)運(yun)作(zuo)費(fei)(fei)(fei)(fei)(fei)用。1.景(jing)(jing)(jing)(jing)區(qu)(qu)門(men)(men)戶(hu)網站(zhan)及(ji)微(wei)(wei)信(xin)平臺(tai)(tai)設(she)計、模(mo)(mo)(mo)(mo)塊(kuai)建(jian)設(she)及(ji)維護(hu)費(fei)(fei)(fei)(fei)(fei)。2.景(jing)(jing)(jing)(jing)區(qu)(qu)門(men)(men)戶(hu)網站(zhan)及(ji)微(wei)(wei)信(xin)平臺(tai)(tai)新聞系統(tong)(tong)(tong)、門(men)(men)票(piao)/酒(jiu)店預(yu)(yu)訂系統(tong)(tong)(tong)、在(zai)(zai)線(xian)商(shang)城系統(tong)(tong)(tong)、會員(yuan)管(guan)(guan)理(li)(li)系統(tong)(tong)(tong)運(yun)作(zuo)費(fei)(fei)(fei)(fei)(fei)。景(jing)(jing)(jing)(jing)區(qu)(qu)門(men)(men)戶(hu)網站(zhan)及(ji)微(wei)(wei)信(xin)平臺(tai)(tai)設(she)計、模(mo)(mo)(mo)(mo)塊(kuai)建(jian)設(she)預(yu)(yu)算(suan)經(jing)費(fei)(fei)(fei)(fei)(fei)1.5萬(wan)元(yuan)(yuan)，拍照(zhao)設(she)備、短信(xin)貓、圖片編輯軟件(jian)等(deng)預(yu)(yu)算(suan)0.3萬(wan)元(yuan)(yuan)，此外招(zhao)聘兩(liang)(liang)名(ming)專(zhuan)業技術人員(yuan)進行系統(tong)(tong)(tong)維護(hu)及(ji)運(yun)作(zuo)，崗(gang)位(wei)工資(zi)預(yu)(yu)算(suan)0.35萬(wan)元(yuan)(yuan)/月。

區別于一般的(de)(de)(de)酒(jiu)(jiu)(jiu)店(dian)(dian)設(she)(she)計，度(du)(du)(du)假(jia)村(cun)酒(jiu)(jiu)(jiu)店(dian)(dian)是觀(guan)光旅游產品，其(qi)往往處于綠(lv)水青(qing)山環繞的(de)(de)(de)愜意之(zhi)(zhi)地(di)(di)(di)，大多建(jian)(jian)(jian)在(zai)濱海(hai)、山野、林地(di)(di)(di)等(deng)(deng)自然(ran)景(jing)(jing)觀(guan)附近，有(you)著(zhu)提供住宿、郊(jiao)野娛樂(le)等(deng)(deng)功能(neng)。隨(sui)著(zhu)休閑(xian)度(du)(du)(du)假(jia)市場的(de)(de)(de)迅(xun)速崛起，度(du)(du)(du)假(jia)村(cun)酒(jiu)(jiu)(jiu)店(dian)(dian)設(she)(she)計應當重(zhong)視與(yu)(yu)(yu)旅游景(jing)(jing)區之(zhi)(zhi)間(jian)(jian)的(de)(de)(de)聯動(dong)關(guan)系(xi)，充分利用自然(ran)地(di)(di)(di)形(xing)和環境(jing)(jing)條件(jian)，平衡酒(jiu)(jiu)(jiu)店(dian)(dian)建(jian)(jian)(jian)筑(zhu)和自然(ran)環境(jing)(jing)的(de)(de)(de)關(guan)系(xi)，體現與(yu)(yu)(yu)環境(jing)(jing)藝術相融(rong)合(he)的(de)(de)(de)美(mei)學特性(xing)。該(gai)度(du)(du)(du)假(jia)村(cun)酒(jiu)(jiu)(jiu)店(dian)(dian)設(she)(she)計從(cong)空間(jian)(jian)、環境(jing)(jing)、功能(neng)的(de)(de)(de)有(you)機(ji)結合(he)出(chu)(chu)發，以自然(ran)環境(jing)(jing)和建(jian)(jian)(jian)筑(zhu)和諧的(de)(de)(de)生態設(she)(she)計為設(she)(she)計理(li)念，強化了度(du)(du)(du)假(jia)村(cun)酒(jiu)(jiu)(jiu)店(dian)(dian)與(yu)(yu)(yu)基地(di)(di)(di)自然(ran)資源之(zhi)(zhi)間(jian)(jian)的(de)(de)(de)有(you)機(ji)關(guan)聯，促使建(jian)(jian)(jian)筑(zhu)景(jing)(jing)觀(guan)與(yu)(yu)(yu)自然(ran)景(jing)(jing)觀(guan)和諧地(di)(di)(di)融(rong)合(he)到一起，實(shi)現了建(jian)(jian)(jian)筑(zhu)與(yu)(yu)(yu)自然(ran)的(de)(de)(de)對話，塑造(zao)出(chu)(chu)融(rong)于山水之(zhi)(zhi)間(jian)(jian)的(de)(de)(de)酒(jiu)(jiu)(jiu)店(dian)(dian)空間(jian)(jian)聚落。

兼(jian)顧(gu)酒(jiu)店(dian)空間(jian)的美觀性(xing)與兼(jian)顧(gu)酒(jiu)店(dian)空間(jian)的美觀性(xing)與安全性(xing)，建(jian)筑結構(gou)(gou)采(cai)用(yong)大跨度(du)(du)框架(jia)結構(gou)(gou)，并通過流線形(xing)的建(jian)筑布置，達(da)到(dao)樓(lou)景(jing)相(xiang)融的視覺效(xiao)果。考慮(lv)地(di)域文化特征與現代酒(jiu)店(dian)設計潮流，采(cai)用(yong)新(xin)中式(shi)風格(ge)，傳統中式(shi)元素與現代構(gou)(gou)成主(zhu)義共同構(gou)(gou)成了創(chuang)新(xin)新(xin)穎的度(du)(du)假村(cun)酒(jiu)店(dian)建(jian)筑形(xing)態，木(mu)(mu)掛(gua)板搭配青磚、大塊白(bai)色墻面(mian)與木(mu)(mu)色百葉的創(chuang)意組合，將建(jian)筑體量(liang)穿插組織在一起。

本建筑(zhu)(zhu)群為多層別(bie)墅(shu)建筑(zhu)(zhu)，其(qi)以(yi)利(li)用和(he)保(bao)護基地(di)自然資(zi)源為設計(ji)原則，在(zai)(zai)綜合分析與考量地(di)形地(di)貌的(de)前提下(xia)，以(yi)一條(tiao)蜿(wan)蜒的(de)道路串聯酒(jiu)(jiu)店(dian)(dian)建筑(zhu)(zhu)，局部空(kong)間以(yi)開(kai)敞的(de)連廊和(he)室外(wai)樓梯相串聯，促使酒(jiu)(jiu)店(dian)(dian)空(kong)間不再是獨立于人工(gong)景(jing)(jing)象的(de)存(cun)在(zai)(zai)。由北往南設計(ji)一個人工(gong)湖，場地(di)內(nei)配以(yi)綠(lv)竹(zhu)、柳樹等景(jing)(jing)觀元素構(gou)成親水(shui)景(jing)(jing)觀，與建筑(zhu)(zhu)景(jing)(jing)觀構(gou)成山(shan)水(shui)建筑(zhu)(zhu)場景(jing)(jing)。

綜上，在整體布(bu)局方面(mian)，度假村酒店規(gui)劃設計(ji)出多層次的(de)(de)流(liu)動(dong)曲線組合(he)，規(gui)劃布(bu)局上順應地(di)形，建(jian)筑道路(lu)周圍的(de)(de)綠化以線狀布(bu)置，并充分(fen)利用(yong)湖景這(zhe)一美色景觀(guan)，打造(zao)小橋(qiao)流(liu)水、河塘月(yue)色等(deng)景觀(guan)節點，既使得(de)自然景觀(guan)融入到建(jian)筑群中，同時(shi)也創造(zao)一種(zhong)流(liu)動(dong)的(de)(de)空間(jian)的(de)(de)感受；在建(jian)筑細(xi)節處理方面(mian)，綜合(he)考慮地(di)區氣候特點與建(jian)筑審美體驗(yan)，在建(jian)筑單體設計(ji)方面(mian)注重日照(zhao)、朝向的(de)(de)均好，細(xi)致(zhi)考慮各建(jian)筑空間(jian)的(de)(de)入戶流(liu)線與景觀(guan)視線，運用(yong)流(liu)線形建(jian)筑布(bu)置和地(di)理高差(cha)優勢，使得(de)棟棟酒店空間(jian)視線開闊，給人細(xi)膩雅致(zhi)的(de)(de)建(jian)筑體驗(yan)。

因此，度(du)假(jia)村酒店(dian)的(de)環境藝術設(she)計，應(ying)當從(cong)人性(xing)(xing)化、在地性(xing)(xing)、協調性(xing)(xing)等維(wei)度(du)進行(xing)創(chuang)意設(she)計，在滿足居住者對于(yu)酒店(dian)空間(jian)舒適性(xing)(xing)的(de)前(qian)提下，促(cu)進酒店(dian)空間(jian)與周圍(wei)自然元素和(he)諧(xie)共生，使住客享受更多的(de)酒店(dian)空間(jian)環境資源優勢。

作者：錢(qian)俊(jun) 單位：柳州市建筑設計科學研究(jiu)院有限公司

同志們：

2012年(nian)，旅(lv)游(you)局將進一步認真(zhen)貫徹“轉方(fang)式、調結構”的(de)戰(zhan)略(lve)部署(shu)，圍繞(rao)全市旅(lv)游(you)業(ye)發展(zhan)的(de)總體布局和工委管委提出的(de)“建(jian)設創新型、現(xian)代化(hua)、靚麗文明的(de)濱海(hai)新區”的(de)總目標，以(yi)項目建(jian)設為突破口，做大做強旅(lv)游(you)產(chan)業(ye)，把(ba)旅(lv)游(you)產(chan)業(ye)提升(sheng)到一個新的(de)檔次：

一、全(quan)面整合提升旅游資(zi)源(yuan)，打造以磁(ci)山和天(tian)馬棧(zhan)橋為代表的現(xian)代浪漫文化產(chan)業。

的(de)(de)自然資(zi)(zi)源(yuan)(yuan)豐富，文(wen)化(hua)(hua)(hua)底蘊深厚。自然資(zi)(zi)源(yuan)(yuan)方(fang)面，有優良的(de)(de)山(shan)、海(hai)、岸(an)、灘、林、泉(quan)等資(zi)(zi)源(yuan)(yuan)；人文(wen)資(zi)(zi)源(yuan)(yuan)方(fang)面，有以(yi)民族英(ying)雄王懿榮為(wei)(wei)(wei)代表(biao)的(de)(de)甲骨文(wen)文(wen)化(hua)(hua)(hua)、以(yi)張裕(yu)國(guo)際葡萄酒城(cheng)為(wei)(wei)(wei)代表(biao)的(de)(de)葡萄酒文(wen)化(hua)(hua)(hua)、以(yi)魯菜發源(yuan)(yuan)地(di)三十里(li)堡為(wei)(wei)(wei)代表(biao)的(de)(de)魯菜飲食(shi)文(wen)化(hua)(hua)(hua)、以(yi)“漁(yu)(yu)燈(deng)節(jie)”為(wei)(wei)(wei)代表(biao)的(de)(de)漁(yu)(yu)家風俗文(wen)化(hua)(hua)(hua)，以(yi)磁山(shan)溫泉(quan)為(wei)(wei)(wei)代表(biao)的(de)(de)旅(lv)(lv)游(you)(you)養生(sheng)文(wen)化(hua)(hua)(hua)，和(he)(he)(he)以(yi)天馬(ma)棧橋為(wei)(wei)(wei)代表(biao)的(de)(de)現(xian)(xian)代浪(lang)(lang)(lang)(lang)漫(man)產業文(wen)化(hua)(hua)(hua)。這些都是(shi)打造現(xian)(xian)代浪(lang)(lang)(lang)(lang)漫(man)文(wen)化(hua)(hua)(hua)產業的(de)(de)獨特(te)資(zi)(zi)源(yuan)(yuan)。近期，我局已經聘請了國(guo)內一流的(de)(de)旅(lv)(lv)游(you)(you)策(ce)劃公(gong)(gong)司北京德岸(an)杰旅(lv)(lv)游(you)(you)顧問策(ce)劃公(gong)(gong)司，對我區旅(lv)(lv)游(you)(you)產業的(de)(de)發展進行整體策(ce)劃，全面提升現(xian)(xian)有旅(lv)(lv)游(you)(you)項(xiang)(xiang)目的(de)(de)檔次，重點圍繞“山(shan)海(hai)情緣”的(de)(de)主(zhu)題(ti)，借(jie)助自然景觀、傳(chuan)說故(gu)事，突出傳(chuan)統文(wen)化(hua)(hua)(hua)和(he)(he)(he)現(xian)(xian)代時尚主(zhu)題(ti)，發掘浪(lang)(lang)(lang)(lang)漫(man)元素、渲染浪(lang)(lang)(lang)(lang)漫(man)氣氛、制造浪(lang)(lang)(lang)(lang)漫(man)體驗。利(li)用20公(gong)(gong)里(li)海(hai)岸(an)線、5公(gong)(gong)里(li)黃金河(he)和(he)(he)(he)12平方(fang)公(gong)(gong)里(li)磁山(shan)景區，形(xing)成(cheng)山(shan)海(hai)河(he)浪(lang)(lang)(lang)(lang)漫(man)產業帶。設計(ji)包裝包括婚(hun)紗影(ying)樓(lou)、旅(lv)(lv)游(you)(you)婚(hun)慶、婚(hun)禮用品(pin)(pin)、演藝(yi)娛樂、登山(shan)觀海(hai)、潛海(hai)沖(chong)浪(lang)(lang)(lang)(lang)、野(ye)游(you)(you)垂(chui)釣、林間(jian)嬉戲、溫泉(quan)洗浴、室內戲水、山(shan)地(di)滑雪、品(pin)(pin)酒賞宴、小吃(chi)品(pin)(pin)嘗、工(gong)藝(yi)制作和(he)(he)(he)風情小鎮(zhen)等一系列浪(lang)(lang)(lang)(lang)漫(man)項(xiang)(xiang)目。打造國(guo)內最(zui)大(da)的(de)(de)婚(hun)禮攝影(ying)基(ji)地(di)、國(guo)內最(zui)大(da)的(de)(de)婚(hun)慶用品(pin)(pin)展示交(jiao)易基(ji)地(di)、國(guo)內最(zui)大(da)的(de)(de)旅(lv)(lv)游(you)(you)婚(hun)慶基(ji)地(di)。此項(xiang)(xiang)工(gong)作已向市政府(fu)做了匯(hui)報，并得到了省局領導的(de)(de)大(da)力支(zhi)持，今年我們將完成(cheng)浪(lang)(lang)(lang)(lang)漫(man)產業項(xiang)(xiang)目的(de)(de)主(zhu)體策(ce)劃和(he)(he)(he)項(xiang)(xiang)目設計(ji)，為(wei)(wei)(wei)明(ming)年全面實施打好(hao)基(ji)礎。

二、加快旅(lv)游(you)大項(xiang)目建設(she)，構筑旅(lv)游(you)產(chan)業體系(xi)。

旅游(you)大(da)項目(mu)(mu)(mu)(mu)是(shi)旅游(you)業(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)命脈。近年(nian)(nian)(nian)來，管(guan)(guan)委(wei)(wei)十分重視(shi)旅游(you)大(da)項目(mu)(mu)(mu)(mu)引進(jin)(jin)(jin)和(he)(he)(he)建(jian)(jian)設(she)(she)(she)(she)，積(ji)極(ji)構筑的(de)(de)(de)(de)(de)(de)(de)(de)旅游(you)產(chan)業(ye)(ye)體(ti)系。去年(nian)(nian)(nian)，投(tou)(tou)資(zi)(zi)2.5億(yi)的(de)(de)(de)(de)(de)(de)(de)(de)天(tian)馬棧橋(qiao)建(jian)(jian)成(cheng)(cheng)啟用，投(tou)(tou)資(zi)(zi)6億(yi)元按(an)五星級(ji)標準(zhun)建(jian)(jian)設(she)(she)(she)(she)的(de)(de)(de)(de)(de)(de)(de)(de)喜來登國際大(da)酒(jiu)(jiu)店業(ye)(ye)已(yi)(yi)營業(ye)(ye)，投(tou)(tou)資(zi)(zi)3億(yi)元的(de)(de)(de)(de)(de)(de)(de)(de)磁(ci)(ci)山(shan)(shan)溫泉(quan)(quan)項目(mu)(mu)(mu)(mu)投(tou)(tou)入使用。這些項目(mu)(mu)(mu)(mu)對旅游(you)服務業(ye)(ye)的(de)(de)(de)(de)(de)(de)(de)(de)總(zong)體(ti)發展，起到了(le)較大(da)的(de)(de)(de)(de)(de)(de)(de)(de)示范作用。今年(nian)(nian)(nian)，管(guan)(guan)委(wei)(wei)對全(quan)(quan)區(qu)的(de)(de)(de)(de)(de)(de)(de)(de)重大(da)旅游(you)項目(mu)(mu)(mu)(mu)又重新(xin)進(jin)(jin)(jin)行了(le)梳理(li)，并(bing)重新(xin)進(jin)(jin)(jin)行了(le)領導分包，加大(da)推進(jin)(jin)(jin)力度(du)，重點(dian)加快(kuai)五大(da)旅游(you)項目(mu)(mu)(mu)(mu)建(jian)(jian)設(she)(she)(she)(she)。1、磁(ci)(ci)山(shan)(shan)景區(qu)綜合開(kai)(kai)發項目(mu)(mu)(mu)(mu)：磁(ci)(ci)山(shan)(shan)是(shi)的(de)(de)(de)(de)(de)(de)(de)(de)歷史文化(hua)名山(shan)(shan)之一(yi)，2007年(nian)(nian)(nian)，省級(ji)地(di)(di)(di)(di)質公(gong)園(yuan)(yuan)(yuan)揭牌開(kai)(kai)園(yuan)(yuan)(yuan)。近三年(nian)(nian)(nian)，區(qu)財政已(yi)(yi)經投(tou)(tou)入2億(yi)元，開(kai)(kai)展了(le)磁(ci)(ci)山(shan)(shan)景區(qu)的(de)(de)(de)(de)(de)(de)(de)(de)基(ji)礎設(she)(she)(she)(she)施(shi)和(he)(he)(he)公(gong)益設(she)(she)(she)(she)施(shi)建(jian)(jian)設(she)(she)(she)(she)。去年(nian)(nian)(nian)年(nian)(nian)(nian)初，我們請深圳任陽策劃(hua)(hua)(hua)(hua)(hua)與(yu)設(she)(she)(she)(she)計公(gong)司(si)對2007年(nian)(nian)(nian)的(de)(de)(de)(de)(de)(de)(de)(de)磁(ci)(ci)山(shan)(shan)總(zong)體(ti)規(gui)劃(hua)(hua)(hua)(hua)(hua)進(jin)(jin)(jin)行了(le)調整，磁(ci)(ci)山(shan)(shan)溫泉(quan)(quan)會館開(kai)(kai)業(ye)(ye)，磁(ci)(ci)山(shan)(shan)的(de)(de)(de)(de)(de)(de)(de)(de)登山(shan)(shan)步道和(he)(he)(he)景區(qu)環路(lu)全(quan)(quan)線(xian)完(wan)工(gong)(gong)(gong)(gong)，磁(ci)(ci)山(shan)(shan)景區(qu)的(de)(de)(de)(de)(de)(de)(de)(de)游(you)客(ke)接待能(neng)力和(he)(he)(he)旅游(you)熱點(dian)基(ji)本形(xing)成(cheng)(cheng)，并(bing)已(yi)(yi)接待游(you)客(ke)20余萬(wan)(wan)人(ren)。今年(nian)(nian)(nian)的(de)(de)(de)(de)(de)(de)(de)(de)磁(ci)(ci)山(shan)(shan)開(kai)(kai)發，管(guan)(guan)委(wei)(wei)計劃(hua)(hua)(hua)(hua)(hua)投(tou)(tou)資(zi)(zi)1.5億(yi)元，完(wan)成(cheng)(cheng)地(di)(di)(di)(di)質博物館裝修(xiu)(xiu)并(bing)開(kai)(kai)館、啟動(dong)仙(xian)姑(gu)湖改(gai)造和(he)(he)(he)磁(ci)(ci)山(shan)(shan)綠(lv)化(hua)美化(hua)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)，金河圣水(shui)(shui)天(tian)苑仙(xian)水(shui)(shui)生態區(qu)、天(tian)馬浪(lang)漫文化(hua)產(chan)業(ye)(ye)區(qu)開(kai)(kai)工(gong)(gong)(gong)(gong)，投(tou)(tou)資(zi)(zi)50億(yi)的(de)(de)(de)(de)(de)(de)(de)(de)中南集團的(de)(de)(de)(de)(de)(de)(de)(de)旅游(you)開(kai)(kai)發項目(mu)(mu)(mu)(mu)正(zheng)在進(jin)(jin)(jin)行土(tu)地(di)(di)(di)(di)談判，爭(zheng)取年(nian)(nian)(nian)內開(kai)(kai)工(gong)(gong)(gong)(gong)建(jian)(jian)設(she)(she)(she)(she)，形(xing)成(cheng)(cheng)磁(ci)(ci)山(shan)(shan)全(quan)(quan)面(mian)開(kai)(kai)發的(de)(de)(de)(de)(de)(de)(de)(de)格(ge)局(ju)。2、東方夏威夷(yi)室(shi)內水(shui)(shui)上(shang)(shang)(shang)(shang)娛(yu)(yu)樂(le)項目(mu)(mu)(mu)(mu)：總(zong)投(tou)(tou)資(zi)(zi)28億(yi)元，鑫廣投(tou)(tou)資(zi)(zi)有限公(gong)司(si)投(tou)(tou)資(zi)(zi)開(kai)(kai)發建(jian)(jian)設(she)(she)(she)(she)，建(jian)(jian)筑面(mian)積(ji)30萬(wan)(wan)平(ping)方米，共分四個部分。其(qi)中，水(shui)(shui)上(shang)(shang)(shang)(shang)樂(le)園(yuan)(yuan)(yuan)是(shi)以夏威夷(yi)為主題的(de)(de)(de)(de)(de)(de)(de)(de)全(quan)(quan)天(tian)候(hou)綜合室(shi)內外高(gao)檔水(shui)(shui)上(shang)(shang)(shang)(shang)娛(yu)(yu)樂(le)項目(mu)(mu)(mu)(mu)，已(yi)(yi)開(kai)(kai)工(gong)(gong)(gong)(gong)完(wan)成(cheng)(cheng)樁基(ji)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)；五星級(ji)萬(wan)(wan)豪(hao)度(du)假酒(jiu)(jiu)店，主樓37層、客(ke)房374間。今年(nian)(nian)(nian)要(yao)爭(zheng)取完(wan)成(cheng)(cheng)水(shui)(shui)上(shang)(shang)(shang)(shang)娛(yu)(yu)樂(le)部分的(de)(de)(de)(de)(de)(de)(de)(de)主體(ti)工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)，并(bing)啟動(dong)室(shi)內裝修(xiu)(xiu)和(he)(he)(he)設(she)(she)(she)(she)備安裝工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)，計劃(hua)(hua)(hua)(hua)(hua)2013年(nian)(nian)(nian)開(kai)(kai)業(ye)(ye)。3、張裕葡(pu)萄酒(jiu)(jiu)城項目(mu)(mu)(mu)(mu)：總(zong)投(tou)(tou)資(zi)(zi)60億(yi)，建(jian)(jian)設(she)(she)(she)(she)40萬(wan)(wan)噸(dun)產(chan)能(neng)的(de)(de)(de)(de)(de)(de)(de)(de)葡(pu)萄酒(jiu)(jiu)和(he)(he)(he)白(bai)蘭地(di)(di)(di)(di)工(gong)(gong)(gong)(gong)業(ye)(ye)園(yuan)(yuan)(yuan)，以及葡(pu)萄酒(jiu)(jiu)投(tou)(tou)資(zi)(zi)酒(jiu)(jiu)莊(zhuang)、交易(yi)中心、白(bai)蘭地(di)(di)(di)(di)投(tou)(tou)資(zi)(zi)酒(jiu)(jiu)莊(zhuang)等。年(nian)(nian)(nian)內，計劃(hua)(hua)(hua)(hua)(hua)40萬(wan)(wan)噸(dun)葡(pu)萄酒(jiu)(jiu)、白(bai)蘭地(di)(di)(di)(di)工(gong)(gong)(gong)(gong)業(ye)(ye)園(yuan)(yuan)(yuan)完(wan)成(cheng)(cheng)土(tu)建(jian)(jian)施(shi)工(gong)(gong)(gong)(gong)，葡(pu)萄酒(jiu)(jiu)投(tou)(tou)資(zi)(zi)酒(jiu)(jiu)莊(zhuang)完(wan)成(cheng)(cheng)土(tu)建(jian)(jian)施(shi)工(gong)(gong)(gong)(gong)；開(kai)(kai)工(gong)(gong)(gong)(gong)建(jian)(jian)設(she)(she)(she)(she)葡(pu)萄園(yuan)(yuan)(yuan)基(ji)地(di)(di)(di)(di)，完(wan)成(cheng)(cheng)800畝精品葡(pu)萄園(yuan)(yuan)(yuan)種植。4、菩葉島(dao)項目(mu)(mu)(mu)(mu)：總(zong)投(tou)(tou)資(zi)(zi)500億(yi)，規(gui)劃(hua)(hua)(hua)(hua)(hua)填海7.37平(ping)方公(gong)里，形(xing)成(cheng)(cheng)陸(lu)域面(mian)積(ji)6平(ping)方公(gong)里。工(gong)(gong)(gong)(gong)程(cheng)(cheng)(cheng)定位是(shi)打造海上(shang)(shang)(shang)(shang)國際新(xin)城、國際一(yi)流的(de)(de)(de)(de)(de)(de)(de)(de)休閑(xian)度(du)假島(dao)、國際商務島(dao)、綠(lv)色生態島(dao)、國際旅游(you)目(mu)(mu)(mu)(mu)的(de)(de)(de)(de)(de)(de)(de)(de)地(di)(di)(di)(di)。該(gai)項目(mu)(mu)(mu)(mu)已(yi)(yi)獲(huo)國家海洋局(ju)批(pi)準(zhun)，正(zheng)在進(jin)(jin)(jin)行專家論證工(gong)(gong)(gong)(gong)作，爭(zheng)取年(nian)(nian)(nian)底以前(qian)完(wan)成(cheng)(cheng)招商并(bing)啟動(dong)建(jian)(jian)設(she)(she)(she)(she)。5、希爾頓(dun)酒(jiu)(jiu)店項目(mu)(mu)(mu)(mu)：總(zong)投(tou)(tou)資(zi)(zi)6億(yi)元，占(zhan)地(di)(di)(di)(di)50畝，建(jian)(jian)筑面(mian)積(ji)6.2萬(wan)(wan)平(ping)米，最高(gao)樓高(gao)97米，地(di)(di)(di)(di)上(shang)(shang)(shang)(shang)26層，客(ke)房420間。目(mu)(mu)(mu)(mu)前(qian)，已(yi)(yi)與(yu)希爾頓(dun)酒(jiu)(jiu)店簽(qian)訂了(le)管(guan)(guan)理(li)合同(tong)，與(yu)日本KKS公(gong)司(si)簽(qian)訂了(le)規(gui)劃(hua)(hua)(hua)(hua)(hua)設(she)(she)(she)(she)計合同(tong)，計劃(hua)(hua)(hua)(hua)(hua)年(nian)(nian)(nian)內完(wan)成(cheng)(cheng)規(gui)劃(hua)(hua)(hua)(hua)(hua)設(she)(she)(she)(she)計，力爭(zheng)年(nian)(nian)(nian)底前(qian)動(dong)工(gong)(gong)(gong)(gong)建(jian)(jian)設(she)(she)(she)(she)。